As Realtors, we understand our sellers grasping at anything that might help get theirFAQ house sold. During the listing presentation, we are often asked “Will An Open House Help Sell My House?”.

We can’t speak for the whole country, but we are pretty confident talking about our own area. Western North Carolina is so different geographically from other more urban areas, that is has been our experience that an Open House rarely can be determined to have been the reason a house ultimately sold.

Geographically speaking, our neighborhoods and communities are not laid out in grid fashion so it is inconvenient for most people to hop in their cars on a Sunday afternoon and visit Open Houses. Many of our listings are on private roads and often difficult to find. Sometimes the location can be considered “remote” and sellers are uncomfortable with the general public cruising through their homes…often with no intention of actually purchasing a home.

As a result, occasionally Realtors will hold Brokers’ Open Houses. It is an opportunity to allow Brokers to preview some of the homes, but rarely are the Open Houses directed towards the Public.

In our opinion, Open Houses are time consuming, expensive and while agents in more urban areas might have better luck with open houses, we believe that in Western North Carolina they rarely if ever result in selling a home in our area.

 

 

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12 Comments on FAQ ~ Will An Open House Help Sell My Home?

JUN
05
319,713 Points 10 Featured Posts Outside Blog Called Shot Master

I agree. I think answering my phone and responding to inquiries works better than an open house, especially if the home is isolated from other homes on the market. And given most buyers begin their search online, why not be there to connect with them.
7:31pm • #1
554,438 Points 9 Featured Posts Localism Sponsor Hit Router Attended Rain Camp Called Shot Master

Here in the Dallas area, I've twice had instances where holding an open house led to a sale of that home. Like the weather, real estate is a local thing.
7:32pm • #2
510,888 Points 1 Featured Post Outside Blog Attended Rain Camp Called Shot Master

I think you are right that the importance of open houses differ from area to area. That said, I'm a big believer in them. I do think around here, an ultimate sale isn't linked to an open house often, but even if they are once in a while, open houses are worth it. They're also a networking tool.

Gretchen
8:05pm • #3
525,013 Points 46 Featured Posts Outside Blog Called Shot Master

Well said Emily.  Most of our houses are isolated from others.

Lorrie...it is soooooo local.  One size method of marketing does not work at all well for everyone.

Gretchen, when we do host a Brokers Open I agree it is a good networking tool, but usually not the reason for holding the event.
8:09pm • #4
481,020 Points 4 Featured Posts Outside Blog Called Shot Master

Mona, you are right , will an open house help sell my house it depends on the location.  I did sell a house on one of my open house.
8:13pm • #5
525,013 Points 46 Featured Posts Outside Blog Called Shot Master

Kwee, your location is much more ideal for open houses...everything is so orderly and neighborhoods are so well laid out.
8:21pm • #6
347,786 Points 70 Featured Posts Outside Blog Called Shot Master

Nationally, statistics would bear your presumption out.  Love your FAQ series!  Good to see you!
10:10pm • #7
347,786 Points 70 Featured Posts Outside Blog Called Shot Master

So I haven't been around for a while . . . it must be a contest :)  What a great idea!  I am seeing lots of FAQ posts.  Good job, Mona.  I'll go check it out.
10:12pm • #8
JUN
06
525,013 Points 46 Featured Posts Outside Blog Called Shot Master

Mimi, I've missed you and glad to see you.  The FAQ series is a good contest. Unfortunately, I didn't find out about it until the last 10 days of the contest so I've really had to work to get it completed.
4:42am • #9
552,201 Points 20 Featured Posts Outside Blog Called Shot Master

Mona~ In all the years of been in the business, it's happened ONE time.  The potential buyers walked in, fell in love and bought.
10:11am • #10
525,013 Points 46 Featured Posts Outside Blog Called Shot Master

Donna, we've kind of had similar luck in that we got a listing for another house because the seller visited an Open House but I'm thinking that's not a great ROI!
2:29pm • #11
JUN
07
166,703 Points 3 Featured Posts

You are right - it all depends on location. What works for one corner of the map doesn't work for the other. I think it proves that you know your area well and that you also know what works for your business and your clients.
7:21am • #12


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Mona Gersky, GRI,ABR~MoonDancer Realty~ Western NC Mountains

Sylva, NC

More about me…

Buyer & Seller Representation

Address: Sylva,Bryson City,Cullowhee,Balsam, Webster,Whittier,Waynesville, Dillsboro, NC, 28725

Office Phone: (828) 631-0077

Cell Phone: (828) 508-1107

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What job could possibly be better than bringing people together by sharing our common interests and learning new ones? Here's my opportunity to introduce conversations and photos of the area I feel so passionate about...the beautiful mountains of Western North Carolina. This is one way to give you some background about me and our MoonDancer Realty company to help you make an informed decision about hiring us as your next REALTOR. I hope you enjoy the content as much I enjoy sharing it. I'm looking forward to reading your comments and hope to meet you soon.


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