Luckily the clients weren't and aren't mine but the tale went something like this: Mr. & Mrs. Seller were frustrated that their home was still lingering on the market. When their agent suggested a price reduction, she was met with resistance and given the call to action to "Just get me an offer and then I'll negotiate". Now that's quite a tall order to fill... Why?
I always like to compare our hunt for a viable buyer to fishing (which is funny because I'm not a fisherman!)... If I'm looking to catch a nice fish, I put a worm at the end of the hook. I don't put cheese. I don't put chicken. I put the food that is going to attract what I'm looking for (this is the part where I'm worried that chicken or cheese might be the new fangled bait for fishing!!).
So, Mr. & Mrs. Seller.... to attract what you're looking to catch (the viable buyer) we need to put out the most reasonable bait... the price. What is the most reasonable price that will get a buyer to respond to the presence of your home on the market???? Your over-priced home is being passed over on a regular basis, each and every day by buyers who just might be your ticket to the next chapter.
Happy Fishing!
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