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Your FSBO house isn't being blackballed...it's invisible to agents.

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Real Estate Broker/Owner with Home Point Real Estate DRE # 01492725

How to Sell My Own Brentwood Home

Trying to Sell Your Own Home. This post will give you some hints as to why that might not be working. Selling a home is tough. Selling your own home is even tougher.

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Original content by Richard Iarossi 531132

BlindfoldI recently had an interaction with a FSBO seller who just wanted to complain about Realtors not showing her home for sale. She handed me a flyer, and as I glanced at it, I noticed that her price was already somewhat high for that sub-division. What she said was that Realtors were blackballing her listing. I don’t often hear that term in regards to selling real estate.

I asked her why she thought that and she said that no agents were showing her home that had been on the market for several weeks.

Are you offering a co-op to agents? No. She read on the internet that she didn’t have to do that. The agent’s buyers can pay their commission. While that may be the case in some areas, it’s not the standard of practice here. I guess her expectation is that agents will work for free.

Is your house in the MLS? No. When you’re an unrepresented seller and you don’t know how to do these things, you’re going to be at a disadvantage.

Is your house being syndicated? No, and what’s that?

Do you have a website? No, too complicated and expensive.

Are you doing any advertising, even newspaper? No. Just the flyers I printed.

Directional signs? No, but I have a sign in front of my house.

Twenty questions was over for me. That’s when I told her that her house wasn’t being blackballed by Realtors...IT WAS INVISIBLE to Realtors. It seems that the only way anybody would know her house was for sale was a drive by. We all know just how effective that is.

Real estate is a competitive undertaking these days. If you’re not prepared to do the job of selling your house completely, you should really consider hiring a professional Realtor.

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 Rich Iarossi is a full time licensed REALTOR®, working in Crofton, MD. My coverage areas are: Anne Arundel, Prince George’s, Howard, Calvert, Queen Anne, and Baltimore City and County. I specialize in residential real estate, working with both buyers and sellers. Use the registration free search on my website at www.RichSellsHomes.com. If you’re not already working with a REALTOR®...I can help. Call me at 443-995-9595 (Cell) or 410-451-6255 (Office).

SKYPE ME: RichSellsHomes

 
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Comments (5)

Praful Thakkar
LAER Realty Partners - Burlington, MA
Metro Boston Homes For Sale

Gene, I liked your intro to the post --- selling a home is tough, selling your home is even tougher...

Jun 17, 2012 03:13 PM
Erv Fleishman
Realty Associates - Boca Raton, FL
Luxury Prop Specialist Realty Associates

So, you have a FSBO.

Next time offer to help her by providing a contract and addenda when is is sold.

When she gives up, you will be first in line for the listing.

Jun 17, 2012 04:10 PM
Wallace S. Gibson, CPM
Gibson Management Group, Ltd. - Charlottesville, VA
LandlordWhisperer

...in our area, the same thing is happening to DIY landlord properties - even if they know to post them on Craigslist, readers think they are scams and home-made signs in the front yard are a no-no!

Jun 17, 2012 05:11 PM
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

Thanks for the re-blog, Gene. I don't know what some of these FSBOs are thinking.

Jun 18, 2012 12:12 AM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Smart post and great choice of re-post Gene.  Hope you had a great weekend that will carry on into this week my friend.

Jun 18, 2012 07:44 AM