Virtual Staging...What a Novel Idea!

Reblogger Larry Brewer - Benchmark Realty llc
Real Estate Agent with Benchmark Realty LLc License# 00285925

If you have a vacant home and you don't want the pictures to look like it's vacant, this is the only chance you have without having a stager move in a lot of furniture.

Original content by Debe Maxwell, CRS 228209

Virtual Staging...What a Novel Idea!

Before StagingWhat's in it for you?  A quicker sale than listing/selling an unfurnished, vacant property!
Some sellers simply cannot afford to furnish their vacant properties and some buyers simply cannot 'mentally picture' furnishings in a vacant home.  Innovative agents are now turning to virtual staging.  

This process uses computer technology to add furniture and decoraor items to photos of vacant listings.  The cost is approximately $250 for a few photos and the images are quite impressive.  One company, Virtually Staging Properties, has nearly 1,000 photos of items which they strategically place, via computer, into YOUR photos of the vacant rooms!  

After StagingThe husband and wife team who own the business (located in Atlanta) are both professional stagers so, their finished 'product' is expertly presented.  They also deliver 8 x 10 photos to you for use in the home to demonstrate what that specific room will look like with furnishings in that particular room.

There are other companies who do this--including and OBEO tours ( which offer such luxuries as textured walls, furnishings, countertops, etc.  This affordable solution to those sellers who cannot or will not hire that recommended stager is a viable alternative to the traditional staging.

 *NOTE:  This is certainly NOT a replacement for a local, professional stager, just an option if you or your sellers can't or won't hire someone to physically provide this service.

**Also of note, when listing these properties, don't forget your COE rules--disclose that" the photos are representative of staging; the property is currently vacant."  (Use your own wording but, be sure that you don't post the photos of the furnished property as this is deceptive practice).

Check out the virtual staging websites and see what new technology lies ahead for YOUR vacant listings!


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Debe Maxwell, CRS/Realtor®/Broker
Phone (704) 491-3310



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Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Larry I've seen a few listings in my area with virtual staging.  The developer I have been working with had the architect do some virtual rooms for our advertising since we didn't have a model.

Jul 01, 2012 09:59 PM #1
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