Buyer Agency and the Best Case Scenario Buyer

Best Case Scenario Buyers by Michelle Serro

As I’m always scanning the infosites, here’s what I parsed out of Inman this morning that can help many agents.  Happy Summer in Seattle! Regards to all, JL4PL

About 12 months ago, a group of designers and I were talking about some of the biggest stressors in life, and the conversation quickly shifted to home-buying. So we started to ask ourselves – how should home-buying work in an ideal world?

Here are the top 5 most repeated sentiments (and some of our favorite quotes):

#1. Educated

“Someone who understands some of the basics, so we spend our time together focused on optimizing decisions, not simply getting comfortable with the process (or if they should buy).”

#2. Organized

“I’ve had buyers not show up to closings because they thought it was the next day, or forget to buy homeowner’s insurance, in spite of my multiple reminders. I would love to help them get and stay organized without having that become my full-time job.”

#3. Empowered

“I love it when my buyers join their inspection and really ask questions about what the inspector is looking for and why. Or when they call out a lender for putting a junk fee on their GFE. Buyers who insist on being an active part of the process, not just going along for the ride.”

#4. Savvy

“I once had a buyer point out to me that if I asked the seller for a copy of his title insurance, she could get a discount on hers. It was embarrassing that she knew a trick I didn’t, but impressive.” 

#5. Zen

“I’ve had to deal with marital fights, with crying, with bailing out at the last possible second. Everything around buying a home is stressful and I’ve born the brunt of that, even though the buyer is usually stressed at everyone other than me.”
So with that in mind, we designed Doorsteps, a shared online workspace that allows agents to guide their first-time homebuyers through the journey in a comprehensive but very human, very reassuring way.
Take a peak at our video, which gives a quick overview of the big idea:

NEXT:  Doorsteps

courtesy James Locklear for Phil Leng Team
@yourraindancer  yourraindancer@gmail.com  206-225-3218