I like to be in control. "Teamwork means a lot of people doing what I say." (ARDELL, I did not come up with this myself so you are permitted to make this your tagline.:-) When I don't have a team I must do it all. That includes telling myself to learn a new skill.

So I moved my SERENE blog. I wanted to be in control. I also want to know how things work. So I am learning WordPress and a bit of PHP and MySQL in the process.

Some of you may consider learning this sort of stuff a waste of time. "Your job is real estate, Gerhard." True enough but have you ever had anybody say: "I wish I hadn't  learned to play the piano," or "I am so sorry I learned speaking Mandarin fluently"?

I am not sorry I learned how to write clean HTML and optimize my websites for search engines. Now I can change my websites on the fly in response to something I learned a minute ago. Most of my new business comes from the web because people find me when they look for what interests THEM.

So I moved SERENE. The fashionable thing to say is that "I want to shape the SERENE brand." (Excuse me while I throw up.) But, seriously, a blog is more than the words and pictures that go with it. It's the header and all the "widgets." It's the look of everything and the functionality of everything. It's also experimenting and learning how to improve the brand constantly.

The nice people at RSSpieces (thanks, John, and welcome back to ActiveRain, Mary!) are helping me to move last year's blogging content. Easier said than done. Another learning experience.

Having taken a break from blogging has helped, too. Having ARDELL as a broker will also help. Not just with the blogging but why I am doing it: "your job is real estate, Gerhard!" 

 © 2008, Gerhard N. Ade