Buying a home (specially for the first time) is an powerful personal experience. You may never forget the agent who sold you the first property... And even down the road your real-estate agent is someone who you'll keep in your mind for long time. It is an emotional moment in life associated with the most cherished dream for many people.

Keeping good relations with clients is very important for real estate agents. If a client is satisfied with you, you have better chances of another deal with that client.
Satisfied clients also send their friends and relatives to you, which is a clear indication of the level of their satisfaction with your services.

How to establish long lasting relationship with clients:

First of all your relationship doesn't stop when a deal is closed, do not forget your clients. Like any relationship, either personal or business, needs your careful dedication. Try to stay in touch with them and do not miss any opportunity of further growing this relationship.

Create a mailing list with all your clients addresses, emails and personal informations(don't forget their birthday...) send them greeting cards for special occasions, give it a personal touch by congratulating them when their son completes his studies or their daughter moves to the first grade  and keep in touch with them. Make them feel important to you and do not forget that if you are taking care of them they would not consider switching to another real estate agent.

Overwhelmingly statistic shows that satisfied clients will return to you for services and recommend to other friends, coworkers or family.

Chart according to: NATIONAL ASSOCIATION OF REALTORS® Research Division December 2007