I rank in Google but what about Bing and Yahoo?

Real Estate Broker/Owner with Intero Real Estate CA BRE #01191946

I ran an interesting test to see how well my articles showed up in Bing and Yahoo compared to Google.  Everyone is so busy thinking about how they rank in Google, the often forget to look at the other search engines.  Bing, from Microsoft, is certainly worth checking.  Call me a die-hard but I still like Yahoo. My test involved an article about the 33rd Annual Los Altos Art & Wine Festival - the largest such event in the Bay Area.

Google Ranking

When I search for either the original Activerain article, I rank on Page 2 in 4th position.  This is not exactly going to be the place to drive lots of traffic.  I rank behind the hosting organization by a long shot and behind a fellow blogger in the area.  Why is that?  My guess at this point is backlinks - I've only got a couple.  Plus, not enough embedding in my own domain. 

Bing Ranking

On Bing I'm on Page 1 in 2nd postion.  Excellent!  I'm above all news articles, the local paper, Patch, and even KTVU (TV!).  This is proof that whatever works to optimize on one search engine doesn't necessarily mean much on the next search engine.

Yahoo Ranking

On Yahoo, I'm on Page 1 in 2nd position just like on Bing.  That's no surprise because...Yahoo is powered by Bing so it's a 2 for 1 deal.

Do I care about other search engines?  Yes and no.  Let's face it, Google is the "go to" engine for most people.  I even tried "Ask.com" which is often installed as a task bar search in people's browers.  On that, I was on page 2 position 7 - terrible!

My conclusion:  While Google is important, I think Bing (and Yahoo) are as well.  I'll make a habit of checking all of them from time to time to see how well I rank everywhere.  It's important to get a "big picture" view of where people can find you. 


Re-Blogged 3 times:

Re-Blogged By Re-Blogged At
  1. Wallace S. Gibson, CPM 07/14/2012 06:31 AM
  2. C. Lloyd McKenzie 07/15/2012 07:25 AM
  3. David Grbich 07/22/2012 12:40 AM
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Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I always check all of them too.  I also go to ask.com and check that.  I use figit and it tells me which SE people find me via and it's not ALWAYS google.

Jul 14, 2012 10:44 AM #10
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
800-309-3414 - Pensacola, Pace or Gulf Breeze, Fl.

Google is the whole pie so all the others I am not sure really matter.

Jul 14, 2012 12:49 PM #11
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

i check other sites from time to time, however, I think the majority of folks are using google.

Jul 14, 2012 01:16 PM #12
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M
Bryan - I used to check these occasionally, and I probably need to start again to review sometimes.
Jul 14, 2012 01:48 PM #13
Evelyn Kennedy
Alain Pinel Realtors - Alameda, CA
Alameda, Real Estate, Alameda, CA
Bryan: I occasionally check Bing to see where's I stand with particular post. I don't like Bing and I think most people use Google. After all most people "google it" than "bing it".
Jul 14, 2012 02:26 PM #14
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

I have noticed from time to time that I rank differently on all those search sites.

Jul 14, 2012 02:40 PM #15
C. Lloyd McKenzie
Albuquerque, NM
Living Albuquerque

Good Evening Bryan,

You are on point.  I was recently checking the placement of my website, only to find out that it was increasing on google, but non-existent on both bing and yahoo

Jul 14, 2012 04:19 PM #16
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Thank you for the information. I have not checked my web site on bing or yahoo.

Jul 14, 2012 08:20 PM #18
Phil Leng
Retired - Kirkland, WA
Phil Leng - Retired

Hi Bryan,

What you say is so true!

And yet it seems so onerous to keep up with the big three search engines...

Thanks for sharing


Jul 14, 2012 08:24 PM #19
Chris and Dick Dovorany
Homes for Sale in Naples, Bonita Springs and Estero, Florida - Naples, FL
Broker/Associate at Premiere Plus Realty

I agree.  It took me a long time to get on board with Google because I was personally a Yahoo searcher.  Thank goodness we only have to keep up with 3 of them.

Jul 14, 2012 10:41 PM #20
Wayne Johnson
Coldwell Banker D'Ann Harper REALTORS® - San Antonio, TX
San Antonio REALTOR, San Antonio Homes For Sale

Bryan-So many issues to keep track. You are right about an almost tunnel vision view of wanting to get on top in Google. But Bing and Yahoo are not to be ignored. Thanks for the reminder.

Jul 15, 2012 11:26 AM #21
Raymond Denton
Wholesale Capital Corporation - Irvine, CA
Shady Canyon Homes

I find most my websites rank much better in Bing and Yahoo, but don't care because that's not where it's happening.  I'd receive much more business if they were at the top of Google, so that's the search engine I strive for.

Jul 16, 2012 03:07 AM #22
Gary Frimann
Eagle Ridge Realty / Signature Homes & Estates - Gilroy, CA
REALTOR and Broker

Hi Bryan, I think you make a great point.  Google is huge, but one should check out the others.  I recently did this and my results (from Awstats) for my main website are as follows:  Google-- 72.5%, Yahoo!--15.4% and Bing--7.3%.  That means that alomst 25% of my traffic is coming from something other than Google, which is significant enough for me to track those as well.

Jul 16, 2012 11:47 PM #23
John Cannata
214-728-0449 http://TexasLoanGuy.com - Frisco, TX
Texas Home Mortgage - Purchase or Refinance

I agree that as BING gets more and more popular, it will be important to rank higher on that page as well. Yahoo is doesnt appear to be a huge search site, although Im sure its used... just not quite as much as the other two.

Jul 17, 2012 01:45 AM #24
Loreena and Michael Yeo
3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co. - Frisco, TX
Real Estate Agents

It took me 18 months to be on first page of Google but only 3-4 weeks to be the top link of Yahoo and Bing. I sure love them very much!

Jul 17, 2012 12:46 PM #25
Mike Warren
Real Estate - Colorado Springs, CO

Yeah, good points Bryan. I think we should also pay some attention in different search engines. Thanks for sharing.

Jul 17, 2012 01:10 PM #26
David Grbich
Realty One Group - www.FindCARealEstate.com - San Juan Capistrano, CA
Orange County Real Estate - 949-500-0484

Thanks for sharing Bryan - I still use Yahoo for my personal searches but my seo activity focuses on Google. Regards Dave

Jul 22, 2012 12:41 AM #27
Elite Home Sales Team
Elite Home Sales Team OC - Corona del Mar, CA
A Tenacious and Skilled Real Estate Team

I understand the need to get know in cyberspace on the internet. Congratulation.

Jul 22, 2012 12:45 AM #28
Curtis Van Carter
Better Homes & Gardens Wine Country Group - Yountville, CA
Your Napa Valley Broker Extraordinaire


It is important to consider all the major search engines for even though G has the majority share, I believe it is only a little above 50% and that leaves almost half of the people searches out of the loop if one does not rank high on all. Just wanted to let you know I found this from a repost by David above. cheers cvc

Jul 23, 2012 01:00 AM #29
Lucie Batalha Pelletier
Via Capitale Rive-Nord - Montreal, QC
La Capitale Rive-Nord

 From time to time that I rank differently on all those search sites.Thanks for sharing Bryan

Aug 10, 2012 11:44 AM #30
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