Selling an empty condo unit is not an easy task. Ideally a seller will follow the advice of his/her Realtor and will hire a Stager to furnish and make the unit more marketable. When staging is not an option, a rendered floor plan is always a good idea. Sometimes developers will create furnished floor plans that are used as sales materials, but other times, Realtors need to resort to other creative methods, like hiring a draftsperson, architect or designer that can render the boring floor plans.
We currently have a listing in a brand new complex called The Preserve, just South of Miami Shores. The unit has never been lived in and although in a great location, it is empty, the walls and carpeting are light beige, and buyers have a difficult time visualizing the space.
This is what the unit looks like.
It is open, airy with lots of light.
It has a great simple floor plan.
So why could a unit like this be difficult to sell?
We have shown this property to dozens of people and although they like it, they don't love it. They find it plain, It is not exiting.
This is what we have created to entice buyers into the property. The same floor plan shows possible furniture layout with some depth and color. It is by no means a professionally rendered floorplan, but it gives an idea of how the space could be utilized.
It is up to us, as Realtors, to come up with creative ideas to market properties. A simple sketch of a space could help sell a property without a major expense.
Rick and I always ask our sellers for floorplans, will produce renderings like this and will have the drawings easily available at each showing to help buyers visualize. We try to use as many tools available to us as possible to ease the selling process.
A little "outside the box thinking" could mean the difference between selling or sitting on a property like this. Please visit our website at http://www.yourpropertypros.com/ www.miamism.com for additional information about this and other listings in the South Florida area.
Comments(23)