I'm the first to admit we can get in a hurry and use the incorrect word from time to time as we're blogging away. Sometimes it's an honest mistake. After all, spellcheck doesn't let us know if we use their when we mean there. I once sent a comment to my buddy Mike Jones. He was very sweet and sent me an email to let me know what I wrote and what I meant to say were two different things. I intended to tell him that his post was insightful and had used the word inciteful. I meant to say he'd opened my eyes to something, not that he caused me to get my dukes up!
So, this post is intended to give a bit of insight to all here who are involved in the practice of real estate and supporting businesses. After all, if we are making a living in the profession, it would be a good idea to know the proper use of terms involved in the practice of that profession right? Since incorrect use of the vocabulary of one's profession could give rise to some doubts as to our abilities, I offer the following regarding the use, pronunciation, and how to keyboard the word REALTOR®.
1) Pronunciation - REALTOR® is 'rē(-ə)l-tor. It is not re - litter.
2) Spelling - Proper use of the word is REALTOR® (it is a registered trademark in all capital letters followed by a registered trademark symbol.) It is not to be written realtor or Realtor.
3) Definition - A real estate agent may be a REALTOR®, but not all agents are REALTORS®. Only members in good standing of the National Association of REALTORS® may use the term REALTOR® in their advertising or marketing. For more information click here.
4) The registered trademark symbol "®" is a part of the term REALTOR® or REALTORS®. Here's how to include it in your text. Hold down the Alt key and press 0174 on your 10 key pad. Voila! ® (If you're using a laptop with no ten separate ten key pad, you'll need to use the "num lock" to convert part of your keyboard to a ten key pad.)
Just thought you'd like to know.
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Marlene Bridges, REALTOR® 800 777-1775
South Orange County Real Estate Website
Orange County Seniors Lifestyles Blog
SRES - Seniors Real Estate Specialist®
CRS-Certified Residential Specialist®
President - Laguna Hills/Laguna Woods Chamber of Commerce
Marlene is a highly experienced South Orange County CA REALTOR® specializing in residential Real Estate and the sale of Homes and Condos in South Orange County, California and Saddleback Valley cities of: Laguna Woods, Laguna Hills, Laguna Niguel, Laguna Beach, Rancho Santa Margarita, Lake Forest, Dana Point, San Juan Capistrano, San Clemente, Aliso Viejo, Mission Viejo.
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