Special offer

FAQs: What is the Difference Between Decorating, and Home Staging?

By
Home Stager with Owner, The Refreshed Home White Plains NY

Welcome back to FAQs, where maybe a minutes' worth of reading gets your most often-asked questions answered.

Easy to see why this one comes up a lot, there are a lot of commonalities:

  • Arenas-aesthetic concerns, personal tastes and values
  • Skill set- creativity and visualization
  • Concerns-spending money, subjective solutions

What they do not share-indeed, where they could not be more opposite- are their goals, and results.

Decorating makes a space work better for the people in it. It could include purchases or re-purposing, space planning, finishes or colors; the status or the function.

It is personal. Clients make choices that will make them happy. Solutions are tailored to the their circumstances-their wants and needs, their motivations and values. You ask a lot of questions: what do you think, how do you feel about ______? What works, what doesn't, and where have things fallen down or gotten stuck?

The goal is to have the client even more snugly ensconced in their space, and this Westchester County Decorator aims for results to fit both the needs, and dreams of my clients. In the end, good ROI is judged by the client, it's more anecdotal than quantifiable.

Staging- preparing a property for sale-is about getting it sold quickly, for the best possible price. It's a multi-faceted process. "A" solution is created to serve all the players-property owners, buyers, and agents. A property is made to be more universally appealing so buyers are both attracted to it, and can see themselves living there. Decor is neutral but current, engaging but not distracting.

Also factored in a whole lot of other information-what will the property list for, what is the competition like? Who will look and buy here, what makes this neighborhood special?

Great listings photos that show the best side of the property are the number one priority. Recent NAR stats report that 90% of potential buyers troll through online listings before they do anything else. Well-lit, and attractive photos engage buyers, and convert online traffic to in-person showings.

Good ROI comes on both levels, on both personal/peace of mind levels (selling a house quickly) and more measurable standards (more traffic, more offers, better offers, qualified buyers, fewer DOM).

Posted by

                                                                                                         

Our spaces affect us profoundly...and so many other parts in our life fall into place when our spaces and possessions serve us in the best way they can. But getting there is much more than a pursuit of pleasing aesthetics.

 

Decorating and Staging are different, but much of the skill sets overlap, and each creates unique solutions that considers the needs, goals, resources, expectations, hopes and dreams of each client.

Bettering Westchester, Putnam and lower Fairfield counties since 1981, The Refreshed Home works collaboratively, and brings a thoughtful approach to the creative process. Proud to make a difference, as well as make a living. Offering specialty services such as remote and buyer consults, listing photo/video styling, guided and accompanied shopping, and accessory rental. We get in, get out, and you get on with your life.  Talk to me TODAY about how we can better your space!

  

                    

 

Marie Graham ASP, IAHSP, IDS Your Stager With A Mission!

QUESTIONS? Don't hesitate!! 914.607.2895 

email               web               blog

Bud & Beth McKinney
RE/MAX UNITED - Cary, NC
Cary/Raleigh/Apex NC - The Team That Cares, RE/MAX United

Great post here. I am  often faced with clients that don't like the appeal of staged homes. But that's the beauty of it. Once it's closed, they can do practically whatever they like to make it their own.

Jul 27, 2012 11:38 PM