I recently came across the following on John A Keith's bostonreb.com blog that I though worth sharing

Your Real Estate agent is really old

Interesting statistic I just read: ... the median age for agents is 51 versus 32 for the median age of first-time buyers, there is a considerable gap between how each group communicates. Only 23 percent of the brokers surveyed reported having wireless e-mail. This means that 77 percent of the agents are unable to respond to their e-mails while they are out in the field.

That's insane.

What do you think? Do you think it's important for a real estate agent to be older - does age imply "wisdom" and/or "experience"? Would you use an agent who was the same age as you, or, younger, even if the person had three or four years' of experience?

The part about the wireless email is ridiculous. Certainly, it's not true in major US cities. But I don't doubt it's true, overall.

Actually, it might be a low percentage, even in cities such as Boston (but not New York). I see a lot of agents using regular cellphones, not Palms or BlackBerrys.

I would give up a couple of toes before I'd give up my BlackBerry.

Source: Get rich in a niche - By Bernice Ross, Inman News

Comment by Glenn | 01/14/08 at 12:22 pm

On of the basics of real estate is that it more about people than actual real estate.

When I am in the field with a client, I think my time should be devoted to that client and not answering my cellphone and responding to e-mails.

Maybe the e-mailer, text messenger needs to ask themselves, "If am a customer, would I want the full attention of the real estate agent?"

BTW, I will be 60 shortly. And yes, I do use technology more than some of my younger colleagues. No I don't use a crackberry, but do use a WIFI card for communication when out in the field while waiting for a client or after working with a client.

___________________________________________________________

I would have to agree with Glenn regarding the basics of a real estate professional, or for that matter any true professional.

Imagine for a moment you were negotiating the purchase of a new car, be it a mini-van or a high end Benz. And during this every time the sales agent's personal phone rang he or she picked it up and talked for 2, 3 or even 5 minutes. Or perhaps their crackberry as some have referred to them rang and they stopped to read the message. Now I ask, who or what in the case of the phone do you think the sales agent felt was more deserving of their time? You, a ready, willing and able buyer prepared to close a transaction at that very moment, or that phone?

Top producers in this or any business are not slaves to their phones.... though I do admit that I do program my client's phone numbers into my cell phone and give them priority over unknown numbers. A professional will let the caller go to voice mail informing the them that their call is very important, that you may be on the line or with another client and will return ALL calls between a given set of hours. And do follow through with this promise.

When I meet a client for the first time I like to demonstrate to them that they are at that moment "my only client" by taking my phone and "turning it off". Though if I am expecting an important call, I might put the phone into vibrate informing the client that if a certain caller calls that I might have to take a moment of their time. One always has fires that need to be put out.

In short, you do not need to be older to show respect, but but it does appear that one does need to be at least old enough to understand the differences.

Bart

Bart Foster, Realtor
ERA The Norton Group
http://bartsells.com

 

7 Comments on Your real estate agent is really old... proper phone etiquette

JAN
14
2008
351,395 Points Outside Blog
Good post. Can't answer the phone every second of the day, paying attention to the client you are with is often the better choice of handling things.
11:49pm • #1
JAN
15
2008
1 Featured Post

I had no idea the median age for agents was 51, but I'd believe it.  I think it might even be older in my area!  I'm one of the youngest at 27 and my clients have been between 20 & 70, with most in their 40s & 50s.  Being an agent who is one of the younger ones in my area, I think I do have to spend more time with a client to convey my experience (even though I've been in this business longer than some of the 55 yr olds and was the one who showed them how to start!)

I'm connected, have an iphone, know how to text someone, blog, etc.  Being a Gen-Xer, I understand the balance of customer service & technoloy.  When I am with a client, they have my full devotion, customer service comes first.  I'll even show them homes on my iphone to see if they want to take a look.  There is a real difference between the way the different generations communicate.  I predict that we'll head away from the technology almost anti-social generation into a more customer oriented generation next.  In the studies I have ready & in talking with many first time home buyers in their early-mid 20s, it seems they want someone who is older than they are, but utilizes & understands the technology they use.  To them, age might equal experience at first, but they want convenience & immediate answers too.

I'm right there with you Bart, I'd give up a couple toes before my iphone.

12:12am • #2
Localism Sponsor Hit Router

Yes, I believe the median age for Agents is around 51.  I am a little surprised at the percentages!

I do NOT answer my phone (or e-mail) when I am with a Client.  They deserve 100% of my attention.

5:23am • #3

Jen,

Good point regarding buyers and for that matter sellers wanting an agent with experience. And here I define experience as not some one with battle scars but someone who, though may have, is also well trained. Technology and the utilization of such does not equal experience. They are tools as you pointed out.

I recall one couple where the husband, a techie, constantly was pulling his phone out of his pocket with every text or email. Not only did I find this disrupting, but his wife went so far as to apologize for his behavior. He laughed off his short attention span disorder.  I ended up taking an offer for them that should have taken at most 10 minutes to write up and go over, it took 45 min with him. In the end he lost the deal only because he could not remain focused on the process of the offer.  But I bet had he been purchasing a gizmo, he would have been on the ball.

In short, I encourage fellow agents to learn the technology and if it works, all the better but do not let it cloud your judgement and relationships with clients or customers.

8:14am • #4
JAN
16
2008
260,536 Points 30 Featured Posts Outside Blog

Bart- The age thing can go either way...many of the younger Agents and Buyers want everything "right now" and sorry but this isn't always possible.......and it can be frustrating to all concerned.

Many of the Older Agents can't use the computer well, don't use the cell for anything but a cell, and wouldn't know how many of the latest and greatest toys....but hey, if you ran into an issue with negotiations, or needed someone that knew everyone over at xyz Co.  then hey maybe that person is the best.

Bottom line, it depends on the people involved......

 

11:27am • #5
151,437 Points 3 Featured Posts Outside Blog

I am a huge fan of technology, but I have called my cellular provider to make sure that I do NOT have call waiting, text messaging and internet access.  When I am with a client, or driving, my client and my driving get 100% of my attention.  If I am on the phone with someone, they get 100% of my attention.  If someone else calls while I am on the phone, it goes to voicemail.  If someone sends me an email, I will respond to it when I can give it 100% of my attention:  at my desk. 

We are Realtors, not surgeons.  There is no reason to be on-call 24/7.

12:19pm • #6
JAN
17
2008
114,626 Points 7 Featured Posts Localism Sponsor

I think I agree, Bart.  There is a fine line between being available and being inconsiderate.  You want to know, while out in the field, that a problem has arisen with a deal.  You want to know while out in the field that a client is ready to make an offer or accept an offer - not when you get back to the office.  And you want to be able to respond appropriately.  You want to be able to make the best use of your time while waiting for a client to show up for a showing or while at an open house before anyone arrives.

The problem would come when those situations (and I'm sure there are more) start to interfere with the business at hand...  You are on the phone with a client.  You are showing a property.  You are writing an offer.

As far as age, I used to get comments all the time about how young I was to have started my own business.  Did I know what I was doing? How much experience did I have?  All relevant questions but sometimes, age isn't the only factor in determining whether or not someone can do the job to your level of satisfaction.  Fast food restaurants are notorious for hiring teens - some of them do a much better job of customer service than their 40 and 50-something managers, you know?

Great post though!

~Renae

3:19pm • #7

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Bart Foster; Real Estate Consultant Realtor®, ePro®, SRES®

Boston, MA

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ERA The Norton Group

Address: 699 Broadway, Somerville, MA, 02144

Cell Phone: (617) 230-2370

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