When driving to work I heard that all relationships start with attraction. And while that may be true, it's not ALWAYS what you see that attracts you, it might perhaps be what you read. I know this from personal experience and when I think about the calls I get on Real estate ads they are sometimes not intrigued at all by the photos, but the words. In fact, sometimes they don't call on a particular house at all, they call on a blog post and even the strangest of blog posts are the ones they find sometimes. 
And the other day when I was chatting with a friend of mine about my "LUCK" of the two contracts I'd written that week she made me stop and think maybe it wasn't just the "luck" of answering the phone or being the one in the office when person A called and person B walked in the door. Perhaps it was my experience and willingness to listen to clients and knowing my market.
When a person calls looking for a home is a certain price point it's likely just off the top of my head I can think of several I've seen to tell them about. Of course I still always look through the MLS unless of course they are calling to make an appointment to see a specific home they found or drove by. But other times maybe it's the "laws of attraction" at work of how I respond to people who are looking for a home in the Lake Sinclair area. I know my market, know a LOT of the inventory.
Today I went and previewed a home for a client I've been working with for a few months. He has made offers on a couple and is well qualified but still looking for something in the range he wants to pay the neighborhoods he has chosen. The home I viewed today was in one of those neighborhoods, new on the market and in his price range. NOT what he was looking for though. And he trusts my judgment at this point in our relationship to decide it's "not worth the trip" to see. I did still email him photos, but I pointed out the things this house has that on his "nope, don't like that" list. and the lack of things on his "must have" list and lack of things on his "we want to have" list. And while I never made the final decision about which homes my clients decide to see, they come to trust the ones they want to see are the ones I suggest after spending time looking with me.
So it's not always the "house" that makes that attraction, sometimes it's a blog post, sometimes it is trust, and sometimes it is listening skills. It's all about the client and their needs. I'm here to help. Give me a call.
36 Comments on The Laws of Attraction and Real Estate?
Hi Tammy, I do like the idea of attraction based on abilities and like others said you have it going on.
Tammy, in your market of second homes, I would imagine you have more than the usual number of clients who rely on your listening skills and ability to interpret them into what they will like. Then they make the trip to see what you've found.
Sharon
Tammy
Your post is right on target and an outstanding gold star post.
Good luck and success.
Lou Ludwig
Tammy, the connection between the two is simple -- and I am sure you have heard of it (and yes, practicing, too - I know that from your posts).
The word 'attraction' ends with 'action' - and that's what you do, preview the home, suggest whats 'not so good' about the house and what's good, too. You become a 'trusted advisor' to your buyers, so...there will be an attraction...
Hi Tammy, your post was a refreshing read! I guess that is why I read it, I was attracted to your headline :)
Tammy, listening is so important. In fact, listening to what a person is saying as well as NOT saying is of great importance. As others have stated, most people do not want a salesperson or Realtor they want someone that truly cares about them and demonstrates it.
Oh, I was hoping that Bliz would have stopped by to see Sardi's comment.... My broker is fond of saying that people don't care what you know unless they know that you care. Very true!
Your words are what attracts me to your blog Tammy. You always post well thought out and well written blogs. That's the law of attraction at it's best. :)
There is another realm where whatver is yours is yours....and being aware and available is the first step into this.
I agree, Tammy, it's kinda like reading between the lines. Listening to the things they don't say sometimes more than the things they do say. You're that kind of person. Not everybody has that gift.
Tammy,
The Golden Rule works so well for me. I have been in the industry in Northeast Atlanta as a salesperson and later as a broker for over 18 years. If I truly treat buyers and sellers the way I want to be treated, everything else works out. Most of the time we wind up being friends after the transaction is complete beucase I have listened to their wants and needs rather than pushing my own thoughts.
I totally agree with your comment that it is not always the pictures, but sometimes the words that we use.
Tammy, I showed one of my listings off a sign call. The home wasn't exactly right for this couple so I offered to help them find a home. Up to that point, they had been calling all the listing agents for the properties they wanted to see. They felt it was the only way to get the inside track on the home.
I asked them what they had already seen. Like you, I preview a lot of homes. I was familiar with many of the homes they had already viewed. I was even able to provide them with information about one of the homes they had not gotten from the agent. It must have left an impression, because two days later, they called me and asked me to represent them.
There's never just one reason a buyer or seller will hire you. It doesn't hurt to know the information and then build a rapport from there. Now that I've shown them several homes, I know they like me. I am always honest with them and it doesn't hurt that I really know my stuff.
Tammy, excellent post, funny I was thinking of this just the other day. You make a good point that after the initial attraction, at some time customers have to trust us.
Come to think of it, Lou Ludwig is pretty attractive as well.
See, I've said it before... let a girl try to take a day off. I'll catch up comments tomorrow. But I did read all of them today . :) And I think so too.
One of the greatest gifts you can give soneone is to listen to them. We all want to be heard and if they know they have been heard.
When great listening happens, the laws of attaction take over.