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Interviewing Listing Agents? Here are Some Questions to Ask....

By
Real Estate Agent with Nest Realty

In today's market, 85% of all buyers are using the internet to search for homes.  Unfortunately, not all agents are using the internet to extensively market their listings.  Here are some questions to ask when interviewing agents.  A good, internet-literate agent will be able to answer these questions with relative ease.

  1. What sites will my home be listed on?
  2. Will my home be featured on any of these sites?
  3. Will you have my home professionally photographed and the pictures uploaded to these sites?
  4. Will a virtual tour or video be made of my home & uploaded accordingly?
  5. Do you blog?  If so, what is/are your blog sites?
  6. Will my property be submitted to your blog(s)?
  7. Will my home be given a unique web address?
  8. How will you drive traffic to my online listing?
  9. Will I receive regular updates of the visitor traffic viewing my listing?
  10. How many hits to you average on your site(s) per week/month?
  11. How long will it take for my home to be uploaded to all of the sites?

Next, do your homework.  Google the agent's sites and see how and where they come up.  Check the online listings and see how they are displayed and if they are kept updated.  Are the links active and valid?  Is his/her blog updated?  Also be sure to check the agent's firm's website and check the same things.

Look into the agent's print advertising and make sure it references the online listings.  Even if the agent doesn't advertise your particular home in print, you want to be sure that traffic is still being driven to the website where they can find your listing.

Finally, do a test.  Do a property inquiry from various sites and see if you get a response and if so, a timely one.

Hopefully, these tips will help you in choosing a great listing agent who will market your home successfully on the internet.

 

Tina in Virginia

tina merritt logo

 

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realtor technology spotlight awardTina Merritt and her Associates. can be reached at email:  tina@nestrealtygroup.com or 757-287-6338.

Our Network consists of both buyer and listing specialists helping buyers and sellers in Southeast Virginia, Hampton Roads, Virginia Beach, Chesapeake, Norfolk, Portsmouth, Suffolk, Isle of Wight County, Hampton, Newport News and Poquoson, Virginia.  In Southwest Virginia, the New River Valley, Blacksburg, Christiansburg, Radford, Pulaski, Dublin, Floyd, Narrows, Pembroke, Pearisburg, Glen Lyn, Rich Creek, Check, Hiwassee, Indian Valley, Parrott, Newport, Shawsville, Pilot, McCoy, Long Shop, Fairlawn, Wythe, Draper, Willis, Sowers, Elliston, Eggleston, Ironto, Riner, Auburn, Rogers, Giles County, Montgomery County, Floyd County, Pulaski County.

Visit our website:  NestRealtyGroup.com

 

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Comments (4)

* Rate A Home
Rate A Home - Saugatuck, MI
Tina, excellent guidelines for buyer's and seller's. The homework is so important to perform before they dive into this important decision.
Jan 15, 2008 07:58 AM
Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes
great questions...and they have everything to do with why a potential seller should use an agent who embraces technology that is available to all.
Jan 15, 2008 08:02 AM
Charlottesville Solutions
Charlottesville Solutions - Charlottesville, VA

This is an excellent list and well thought out. thank you, I just bookmarked it!

your friend in Charlottesville

Jan 15, 2008 10:37 PM
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate
Tina - Excellent list. I have something very similiar put together myself. Some of the other questions I am asking center around how much business the agent does.
Jan 16, 2008 01:40 AM