This is not my traditional postcard.  I thought it was time to make a change and send a marketing piece that would clearly describe the intensity with which we market online.  We have a great marketing department, and we created this postcard together. 

free market analysis postcard franklin ma

I used the jumbo postcard for this mailing because I had more to say.  The small card would have been too cluttered, and it was important to make the websites visible and the focal point of the postcard.  This postcard will be sent to every single family home in Franklin MA, and it will direct them to actually do a Google search for: “top producing agent in Franklin MA.”

back of postcard free market analysis

This postcard is an easy way to provide direction to potential buyers and sellers who may not know who to call for their buyer consultation or their free market analysis.  This postcard is the instruction guide to be used by potential future real estate clients who need to know how their future agent markets property and themselves. 

For those who are computer savvy, this postcard will shout out to those who value online marketing that we do it better than others.  For those who are frequent Internet users, this postcard will establish a benchmark with which others will need to compete.  Unless we provide this information, how will potential buyers and sellers know what we do or how well we do it? 


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33 Comments on Direct Mail Marketing To Show How You Market Online...Shout It Out!!

20 Most Recent Comments Displayed Show All

AUG
21
1,521,703 Points 112 Featured Posts Localism Sponsor Outside Blog Called Shot Master

That's a great idea, Barbara.  You are full of those and I'm so grateful you share them.

1:59pm • #14
590,861 Points 56 Featured Posts Outside Blog Called Shot Master

Hi Barbara, I love those jumbo cards myself, and you do have a very clear and concise message for both sellers and buyers. Adding your New Home construction is also an added benefit for those buyers, who are looking to purchase New Homes.

2:07pm • #15
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Hi Chris Ann.... this is a first....so I'm not sure how great is going to be, but we'll give it a shot..... if I make a score, you'll see a rash of listings come on the market..... our shelves are full of new construction and maybe a couple of resales.....everything is under agreement....

Jerry.....I noted all of our sites.....how they're all visited.....

3:41pm • #16
235,950 Points 8 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Great looking card, Barbara.... and enough white space to give the brain a space to breathe.... good luck!

8:26pm • #17
AUG
22
374,386 Points 24 Featured Posts Outside Blog Called Shot Master

Barbara.. even though it has a lot of words i don't think it is hard to read.. and most people would give it a look to figure out what the message is. Good luck on it! I will be interested to know what your feedback will be on this one.

2:52am • #18
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

thanks, Peggy....

Janis..... I hope it's a hit....

3:59am • #19
689,095 Points 22 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Great way to get folks to check out your web sites and blogs Barbara, best of luck with the campaign.

4:21am • #20
645,006 Points 111 Featured Posts Outside Blog Called Shot Master

Crisp, clean lines and to the point.  You can't do better than that Todaro.

5:58am • #22
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Hi Charita.... thanks....you'e right, that's the best I can do with this one...... hope all is well with you in Birmingham....

6:30am • #23
312,980 Points 3 Featured Posts Outside Blog Called Shot Master

great message and layout! this will lead to your phone ringing for sure.  Always good ideas thanks for sharing 

7:49am • #24
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Hi Kim..... hope you get to try it too....

7:59am • #25
1 Featured Post Outside Blog

I never thought of this.  I love it!  Clean and simple...it looks fantastic.  I'm only doing "just listed" postcards right now but this is a great idea.  I'm definitely going to try this.  I'm also going to incorporate this on my next batch of door hangers.  Thank you for sharing yet another great idea Barbara!   

10:05am • #26
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Herman.....hope it works well for you....

10:37am • #27
2 Featured Posts Outside Blog

Another great postcard, Barbara!  I may not be the top producing agent in my area, but I am starting to do videos of the local real estate market so once I get a few done I am going to "shout it out" on a postcard like this.  Yes, we need to set ourselves apart from our competitors.  I am going to check out your various websites now.

11:29am • #28
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Thanks, Christina..... good luck with your marketing..... shout it out, loudly....

12:05pm • #29
AUG
23
546,529 Points 121 Featured Posts Called Shot Master
Good morning Barb. Now this is the way the world is heading - internet marketing. I like how you identified a need for peopel to know where on the internet you are doing your business.
4:42am • #30
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Hi Val..... I think they need to be lead there....and what better way of giving direction than with direct mail marketing....

4:45am • #31
OCT
29
238,686 Points 10 Featured Posts Attended Rain Camp

Thanks for sharing your postcard strategy Barbara!  I'll definitely put this to good use.

4:43pm • #32
1,522,341 Points 275 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Good luck with it, Tamara.....  it made the phone ring....

4:46pm • #33

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Barbara Todaro "New Franklin MA Homes"

Franklin, MA

More about me…

RE/MAX Executive Realty

Address: 445 Franklin Village Drive, Franklin, Ma, 02038

Office Phone: (508) 520-9881

Cell Phone: (508) 918-9148

Email Me

The Kuney-Todaro Team is the "#1 team in Franklin's #1 office." Our expertise is in marketing new construction and resale properties. New construction is our niche and we have sold 40 subdivisions in the area of Franklin MA.


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