I've instituted a new program. Handwritten thank yous for every appointment. I'm ordering the cards in bulk: http://www.thegallerycollection.com/prudent.nsf/CardWeb2?OpenForm&isection=a_thankyou&start=1
Since I started systematically several weeks prior, I've gotten every listing appointment I've been on. I'm sending five-ten a day. Here's a fun one, send one to a friend you see often, thanking them for their friendship, send one to the receptionist in your office(theres a tough job), send one to your escrow officer, send one to your broker, manager, owner. Send some to your Association staff and board members, city officials, people from the newspaper. The response is unbelievable.
I'll leave you with this: How many folks print out e-mails and pin them to the wall? How many people print out e-mails and stand them up on their desks? I sent a thank you to my broker when I joined the office. He had the note behind his desk for 2 years. Each time I went in I was reminded of how important it was. Trash the e-mail thank you, for the sake of humanity, and your business.
Create singularity, give thanks, get noticed, set yourself apart.
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