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"Simplicity Is The Ultimate Sophistication"....Leonardo da Vinci. It's not short, it's pithy.

Reblogger Lenn Harley
Real Estate Agent with Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate 303829;0225082372

PITHY IS A HARD TO LEARN BUT IT IS A VALUABLE WRITING SKILL.  Barbara has it.

I love pithy. 

Pithy does NOT mean short. Writing

I also like "simplicity" as Barbara describes below.  For simple minded folks like me, simplicity is valuable.

If a blog post has an idea, is simply written and contains an image/photo or two that are relevant, it will hold my attention.  Long doesn't make a post better, just longer. 

DOWN MEMORY LANE.  I remember vividly a comment to one of my RealTalk posts many years ago wherein the writer stated that my posts/comments were much too short to have an interest. 

Another member of that listserve commented back that "Lenn doesn't write short posts.  She writes PITHY posts".

Leonardo knew.

Courtesy, Lenn Harley, Broker, Homefinders.com, 800-711-7988, serving home buyers in Maryland and Northern Virginia.

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Original content by Barbara Todaro 104763

A recent comment on one of my posts stated that my blog posts were always short and simple, and it was stated as a compliment not a criticism.  It reminded me of how important simplicity is to me and to my business.  I am a promoter of “everything simple.”

It may be a flaw in my personality, but there are many things that I consider ideal if they are done “simply.”  There is nothing more discouraging than having to read a 2000+ word blog post.  I just cannot do it, and if I need to, it had better be spectacular and hold every moment of my interest.

Instructions need to be stated simply or I won’t bother spending the time to decipher.  There’s nothing more abusive than a complex set of instructions to anything.  It should be numbered and stated in a simple fashion.

Providing information about a property can be overdone if the narrative is lengthy and every detail of the home is described.  Leave something for the reader to look forward to seeing for the first time and appreciating; allow the reader to be teased with just a few facts and features; and give the reader a reason to call you.  If you give it all away, they will eliminate it without seeing it.

Simplicity is a golden nugget that needs to be managed properly and used as often as possible.  Simplicity has great value, and if we learn to keep what we are attempting to accomplish simple, more people will be attracted to what we do and will understand and feel more connected to us.  Good things result from simplicity. 


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Comments(22)

Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

Lenn....thank you for the reblog.... and the very kind words....

Sep 02, 2012 06:36 AM
Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

For simple minded folks like me, simplicity is valuable..............who wrote that?  Not Lenn Harley, at least not the one I know.  HA!  Pithy maybe, simple minded, no way!  Barbara is a pro when it comes to blogging and marketing.

Sep 02, 2012 06:38 AM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Simple is preferred and Barbara is a terrific writer :)!  

Sep 02, 2012 07:00 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Lenn, you get to the point quickly in your blogs, you don't beat around the bush.  I like that

Sep 02, 2012 07:02 AM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Barbara.  Thanks for the inspiration.

Roger.  What I don't want to hear is, "Get to the point."

Brenda.  Indeed.

George.  That's my plan.  If someone isn't captured by the first paragraph, they aren't going to hang around.

Sep 02, 2012 07:24 AM
Michelle Francis
Tim Francis Realty LLC - Atlanta, GA
Realtor, Buckhead Atlanta Homes for Sale & Lease

Lenn, 

Pithy works well and as you know has helped build you quite a following.  I do agree with Barbara's post and think I need to work on the KISS principle a little more.

All the best, Michelle

Sep 02, 2012 07:40 AM
Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

I doubt you'll ever hear that Lenn, we get your point, and quickly, even if it's just the infamous "HA!"

Sep 02, 2012 07:59 AM
Hella Mitschke Rothwell
(831) 626-4000 - Honolulu, HI
Hawaii & California Real Estate Broker

Lenn: One should be "pithy" in one's conversation as well. Too many people don't know when to stop. They don't like "dead air" and so it will be in their emails.

Sep 02, 2012 08:08 AM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Michelle.  Just say what you want to say directly and show a little hears (and an image).  It works.

Roger.  Infamous???????

Hella.  I've seen a few of them.  I always respond, but not overly long.  If someone sends me a longe-mail and expects a response, I ask them to telephone me.  They either do or they do not.

Sep 02, 2012 08:17 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Well said...both of you.

I can improve.  I admit it.

Sep 02, 2012 08:28 AM
Suzanne McLaughlin
Sabinske & Associates, Inc. (Albertville, St. Michael) - Saint Michael, MN
Sabinske & Associates, Realtor

I commented on Barbara's post, too.  You have the perfect pitch, Lenn.  And, I respect both you and your writing.  Enough said.

Sep 02, 2012 08:40 AM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Debbie.  We all can.

Suzanne.  Thanks.  Worth all the hard work.

Sep 02, 2012 09:04 AM
Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

OMG, I meant to say esteemed Lenn, I can't believe I said infamous, so sorry!  HA is one of my favorite comments of yours.

Sep 02, 2012 09:32 AM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Lenn

Short and to the point is  good way to go.

Good luck and success.

Lou Ludwig

Sep 02, 2012 11:02 AM
Conrad Allen
Re/Max Professional Associates - Webster, MA
Webster, Ma, Realtor

Hi Lenn.  I can't stand people that take 20 minutes to say hello.  Get to the point.

Sep 02, 2012 08:15 PM
Wallace S. Gibson, CPM
Gibson Management Group, Ltd. - Charlottesville, VA
LandlordWhisperer

A "young" property management firm is using the BUILDER's descriptions in the Craigslist titles for the rental ads for their properties...I have NEVER had a tenant prospect ask if those are 9' ceilings.....a Craigslist title is a TERRIBLE thing to waste! 

Sep 02, 2012 08:23 PM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Wallace.  That is funny.  I have had home buyers say that they want 9' ceilings on the main level and one buyer say they want 9' ceilings on the upper level too. 

However, for a rental???????

Webster.  Sometimes you just have to ask, "What's your point?"

Lou.  Thanks.

Roger.  Thanks.  "HA!" is pithy.  It may say reams.

Sep 02, 2012 08:28 PM
Jay Markanich
Jay Markanich Real Estate Inspections, LLC - Bristow, VA
Home Inspector - servicing all Northern Virginia

Pithy is great unless you are talking about those green pithy snakes in the trees that drop down to squeeze you.

They are pithies, right?

Sep 02, 2012 08:34 PM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Jay.  I don't know.  I thought they were boas.

Sep 02, 2012 08:38 PM
Jay Markanich
Jay Markanich Real Estate Inspections, LLC - Bristow, VA
Home Inspector - servicing all Northern Virginia

Kidding.  They are pythons, but it was a silly joke.

I just wrote this on Barbara's post, and couldn't resist the pithy fun:

Your erratic meanderings indeed apolaustically pique cognitive pensivity and rumination.  Each perusal etiologizes an eruptive cerebration.  Thanks!

Sep 02, 2012 08:43 PM