Be honest. 

  • How many Facebook friends have you only met once or twice and never spoken with again?

  • How many open house leads have you added to a database and never followed up with?

  • How many networking events have you come home from holding stack of business cards that you never looked at again?


Yet, we are perpetually looking for new leads.  We are constantly trying to figure out how to drive more traffic to our websites, how to meet new people, and how to make more friends.

 

It's Time to Stop Hoarding and Start Cultivating

Hoarding is a funny thing.  It starts with a small amount of something you care about.  For my husband that is newspapers.  Don't ask me why.  He can't seem to recycle or throw them away.  But, before you know it a weeks worth of papers turn into a months worth and the next thing you know you have a whole room full - or in my case, a couple of storage units.

Do you have several of storage units full of contacts?

I bet you do.  I bet you have some in a CRM.  You have a couple of spreadsheets worth.  You have some in your email system.  You probably even have a stack of business cards collecting dust.

Relationships don't grow from business cards sitting inside shoe boxes.  They don't grow from contacts sitting inside CRM systems waiting to be touched.

Relationships grow from conversations.  Conversations happen when you stop hoarding and start cultivating.

 

Dust off your database, pick up the phone, send some emails and start cultivating.

 

---------

Happy Grasshopper is here to help - learn how to follow up automatically here.

 

Effortless E-Nurturing
Our professionals write and send timely, engaging, relationships building email messages to your database. You simply edit and approve them! No more forgetting to keep in touch or struggling with what to say.  Get Your First 30 Days for $5  - Get Started Today >>

 

 

 
Post is included in group: Marketing 101
Post is included in group: Rainmaking - Internet Marketing Strategies
Post is included in group: Out Of The Box!

27 Comments on Are You Cultivating Your Relationships or Just Hoarding Them?

20 Most Recent Comments Displayed Show All

SEP
07
265,530 Points 1 Featured Post Outside Blog Called Shot Master

Great and timely post. I really need to do exactly what you recommend. Good tips for sure.

8:44am • #8
681,625 Points 316 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp Called Shot Master

Great post Celeste, I've recommended this as a concept and topic for the television series "Hoarders" :-)

8:53am • #9
851,729 Points 183 Featured Posts Attended Rain Camp Called Shot Master

You are so right. This is just a critical aspect for future business. Great post

9:07am • #10

Oh My God...I know so many people

9:11am • #11
3 Featured Posts Outside Blog

Have you been looking at my shoe boxes?  hahaha  Okay, actually it is more like the top of my desk and my cup runneth over, haha.  Definitely need to be more organized with my incoming business cards.

9:20am • #12
1,120,430 Points 102 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I actually do a very good job of staying in touch with people.  I don't see past clients or potential clients as leads or "contacts" I see them as friends.  I do send emails regularly.  I have a day where I spend a few hours doing this once a week.  They are personal.  I ask about their family by name, their job, what's recent with them.  Is it difficult to do this for a couple hundred people... yes it is, but it is also worth the relationships I build.

9:22am • #13
229,457 Points 7 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I'm going to check this out as I do have stacks of cards that I haven't looked at in ages.

9:25am • #14
451,285 Points 10 Featured Posts Outside Blog Called Shot Master

Happy subscriber to Happy Grasshopper here! We had doubts about the value of it when we first started, but saying we're pleasantly surprised is an understatement! Kudos to you, Dan, and the whole HG crew!

9:52am • #15
167,707 Points 4 Featured Posts Outside Blog

My frequent complaint is that I meet a lot of neat people and don't manage to stay in touch with all of them.   I need to make more time for this, for my personal pleasure as well as for my business.

9:52am • #16
1,024,215 Points 15 Featured Posts Localism Sponsor Outside Blog Called Shot Master

Good post.  For me Facebook is like an address book of old friends so I know where to find them.

10:07am • #17
2 Featured Posts Outside Blog Called Shot Master

Celeste,

Wise grasshopper; honestly…hmmmm…. Yes I am guilty. I mean to call them, or drive by and say hi, and go to lunch, and; just get busy or more accurately put it off. Good post.

 

10:23am • #18
3 Featured Posts Outside Blog

Quality vs. quantity.

 

10:42am • #19
139,326 Points 2 Featured Posts Outside Blog

Celeste, great reminder! I've had this on my "round tuit" list for a while, but after watching Debe Maxwell at Raincamp and reading this post, I just moved it to the top. Thanks to both!

10:47am • #20
548,816 Points 9 Featured Posts Outside Blog Called Shot Master

Celeste:

I collect those business cards by the droves.  I do call a few that seem to be ready to buy or sell.  But i rarely call to develop a relationship.

11:50am • #21
702,782 Points 39 Featured Posts Outside Blog Called Shot Master

Guilty. Not really with hoarding, I'm just not cultivating correctly ......

12:00pm • #22
408,943 Points 19 Featured Posts Outside Blog Called Shot Master

Great advice! I keep a business card file right by my monitor... hmmm... when was the last time I looked at it? 

2:24pm • #23
423,898 Points 16 Featured Posts Called Shot Master

Thanks Celeste, what a timely reminder, I have a lot of catching up with my network to do this fall and happy grasshopper has been on my list of things to check out.

9:58pm • #24
SEP
08
500,269 Points 13 Featured Posts Outside Blog Called Shot Master

Hi Celeste, we agree!  Everyone in our database goes on an action plan.

12:29pm • #25
1 Featured Post

Hi Celeste: Good reminder about business cards and use or not I've always enjoyed Realtor cards with photos which helps me remember their faces. The other tip which works for me when I remember is to write on the back of the card where I met them and the date and location of the event.

1:57pm • #26
JAN
20
448,570 Points 72 Featured Posts Outside Blog Called Shot Master

Celeste, I cam over from Winston's re-blog. Very true about those Facebook friends. I am working this year to be more connected.

5:23am • #27

20 Most Recent Comments Displayed Show All


What does the graphic say?
Leave a response…


(optional)
Spam Prevention:
 
Headshot Rainmaker_large

Celeste Grupman

Tampa, FL

More about me…

Happy Grasshopper

Address: 500 Main St. Suite H, Safety Harbor, FL, 34695

Office Phone: (727) 533-5176

Email Me



Listings

Links

Archives

RSS 2.0 Feed for this blog

Find FL real estate agents and Tampa real estate on ActiveRain.