One of the most basic tenets of real estate is that each and every parcel is absolutely unique. No two pieces of real estate are exactly alike.
Equally important is the fact that each individual’s housing preference is also formulated based of their particular needs and wants. More often than not, these are vastly different from our own subjective ideal.
As a result matching each unique buyer with their own “little piece of heaven” can be a daunting task.
And before you can lead them to the promised land, you have to know where it is!