Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
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Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
This article will describe, with examples, exactly how to write a hyperlocal blog to drives leads. I was fortunate to participate as a panelist in the Activerain Blogger Success Panel this morning. There was a lot of discussion about the details of what makes a successful post. It occurred to me that having a specific recipe / formula might be appealing. So, using a recent hyperlocal blog as a template, here's exactly what I've found pulls in readers.
TITLE: [tract or subdivision name], [city/town name] Homes for Sale ["Guide", "Source", etc]
Example: Rinconada Hills, Los Gatos Homes for Sale - The Definitive Guide
OPENING: [Neighborhood name] is a great place to buy a home
Write a short paragraph about the neighborhood with a general description of what it is, where, and why it's nice. Be positive. For example: Maple Manor is a 90 home subdivision located off Wicker Road surrounded by open space. The homes were built by local builder Jack Sprat who has a reputation for quality.
FACTS PARAGRAPH: Quick Facts about [neighborhood name]
Write a bullet list of quick facts that include housing count, school scores, recent average sales, etc. You want to put in 8-10 facts here that grab attention.
LIFE PARAGRAPH: Life at [neighborhood name]
Write a bit about what it's like to live in the neighborhood. Talk about local resources, places to go, restaurants, activities, even traffic patterns. Anything that's informative and LINK BACK to anything that has a website.
MARKET PARAGRAPH: Real estate market in [neighborhood name]
This is your chance to post a brief summary of the market in the current year. You don't want too much detail or you'll be drowning out the rest of the content. Just put the average or median selling prices, days on market, and similar stats.
HOMES FOR SALE PARAGRAPH: [neighborhood name] Homes for Sale
This should be a combination of a short paragraph about buying a home plus either a map-based search or a list of active listings from an IDX feed. If you can't do that, a link to an IDX feed will work as well. This way, readers can go look for homes right away.
So, that's what I've been doing and getting results. My article on Rinconada Hills in Los Gatos has had over 500 views in 3.5 months and I've got one listing from it. I've been doing the same thing for other neighborhoods as well, making a few variations to the formula as needed.
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Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.