Business Planning time!

2008 is almost 1/12th over and if you have not invested the time to write your real estate business plan you are already behind the 8-Ball.  I don't mean a few goals on a napkin or on the back of an envelope.  I mean a well thought out road map for 2008.  Set your goals.  Write them down.  Put them in a place that you can and will see them everyday!  After you set your goals, determine how you are going to get there.  If you wanted to drive from Orange, Massachusetts to Wake Forest, North Carolina and had never made that trip before, then you would plan your journey.  Your goals for 2008 should be treated the same.  Set deadlines on this roadmap as well.  Be sure to include the most important part of the plan....time for you and your family.  When I wrote my very first business plan in real estate I thought I was something let me tell you!  It was crisp, lean and mean!  Coming from a corporate background I thought I was the hottest real estate ticket to be had.  no one had ever written a better looking business plan.  I proudly handed it to my mentor who promptly turned to the last page and sighed.  He then took 3 additional sheets of blank paper and stapled to the back and handed it back to me without even reading the rest!  I was shocked.  He explained that I had a 1 year old and a beautiful wife at home.  That no where in my plan had I made time for them or ME!  This has stuck with me.  When I write my plans now, I begin with me and my family! 

It has been said that goals that are not written are not goals at all.  They are wishes.

Tiger Woods keeps a number "18" circled on his office wall.  Why?  Because he wants to be the best golfer ever.  Jack Nickolaus won 18 majors.  That has long been Tiger's goal.  I argue that "19" should be on his wall.  One more than Jack.  What is on your wall? 

 

2 Comments on Business Plans

JAN
24
2008
I would also think that Tiger's 18 could be his dream score.  Hole in ones for each of the 18.  The lowest possible score.  The Perfect Game, as it were.
12:24pm • #1

Exactly right, Peter.  On my wall are photos of our families and the love of my life who is my husband and partner.

If we never make time for ourselves or, most importantly, our families, we run the risk of looking like the typical bad-cliche Realtor who will throw their granny under a bus for a sale. 

Now, that's not to say I haven't missed minor family functions here and there to accomodate a buyer who can only come to town during this or that specific weekend, etc., but if you never make time for those you love you will become a shell of a person who only cares about the bucks.  AND you will look like that to your clients, too. 

If a client cannot respect your firm stance that your family ultimately comes first then they can find another agent who might not treat them with as much respect as you would have.  And that would be their loss, not yours.  

I'd say good riddance, and NEXT!

1:01pm • #2

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Peter Kima

Wake Forest, NC

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Coldwell Banker HPW - WelcomeToCarolina.com

Address: 5000 Falls Of Neuse Rd. Ste 100 , Raleigh, NC, 27609

Office Phone: (919) 877-8844

Cell Phone: (919) 609-6777

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Wake Forest and Raleigh Real Estate.


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