I’m looking for answers regarding IDX sites and incorporating the home search into my existing website.  As it stands, I embed the html code into an iframe (per ihouse instructions) and it enables those on my website to Search for Hawaii Homes. 

The IDX is straight from our MLS but I have to be honest here.  This particular home search (ihouse) has not given back but a few leads and these leads (though I follow up) have not produced any ‘real’ clients.  My website and ActiveRain have given me back leads AND closed deals.

Take into account that there are approximately 18,000 licensees statewide (Hawaii) many of whom have websites with home searches. So with all of this in mind I ask you all this:

1)     What IDX home search provider do you use and why?

2)     Does incorporating a Home Search into your website (shoving it into the framework) make the user interface and layout less optimal? Why?

I do not use 3rd party sites because a home search coming straight from our mls is the only way I can provide UP TO DATE listing status’ for my viewers and potential leads.

I have researched all over the internet and I’d rather have those that have experienced their own IDX give me their personal feedback from experience.

Thank you in advance for your suggestions through experience.

MAHALO!

                                                       

 

Celeste "Sally" Cheeseman  is a Realtor-Associate® and Certified Residential Specialist (CRS) with Century 21 Liberty Homes in Mililani, Hawaii. With a sharp understanding that a listening ear is the key to a client's needs  she serves the island of Oahu (Honolulu County) and all Hawaii Military Relocations, Hawaii Retirees, Hawaii Job Transfers and Hawaii Residents, Home Buyers and Sellers.

 

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29 Comments on Your Personal Experience With Your IDX Provider

20 Most Recent Comments Displayed Show All

NOV
12
867,011 Points 18 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

Sally - thanks for asking this question.  I am going to check back to see what you learn.

7:53pm • #10
970,267 Points 245 Featured Posts Localism Sponsor Outside Blog Called Shot Master

@ Tom....which is through what company?

Joan...me too!

8:11pm • #11
112,634 Points Outside Blog

Great conversation Sally, thank you for asking the question. SO far it sounds like Diverse Solutions may be the answer.

8:17pm • #12
882,314 Points 10 Featured Posts Attended Rain Camp Called Shot Master
Sally, some of the SEO experts will surely mention that having your IDX feed incorporated in your website in an iframe is not effective - I am not an expert but just have heard so. Being an agent at Keller Williams, we do have Market Leader website integrated with the IDX - and am told that our MLS data is available there (I do send listing alerts to my clients using this system.) Not sure how effective it is - but I do drive traffic to this site by subscribing to certain zip codes - so I do pay for the leads I receive from them - and they are more than I can handle at this point. For generic solutions, I do see ListHub, Wolfnet, DS and few more that can provide the IDX solution for you (some of them are sponsors at ActiveRain). Not sure if this long answer will help you or not - but one thing you may check (Katerina should have the answer for this) about IDX in iframe.
8:55pm • #13
112,130 Points Called Shot Master

I have used Diverse Solutions for over 2 years. What I did not like is that I could not turn off the map search, which for my purposes of showing condos is terrible, but they are not easy to work with. They just refuse to do it, so after 2+ years I am switching IDX broker. Both are indexable IDX, so both show well on Goggle, but IDX Broker listens to you a bit more than DS

9:21pm • #14
226,784 Points 4 Featured Posts Outside Blog Called Shot Master

I also use and like Diverse Solutions - SearchAgent plus DSIDXPress Pro. If you have a larger budget the custom sites and IDX from Real Estate Webmasters are some of the best in the industry.

9:21pm • #15
4 Featured Posts Outside Blog Attended Rain Camp

Sally,

This is the best conversation that you've started. Like Praful, I too use Market Leader which I believe owns Active Rain (?)... I like it and do also pay for leads through that site. I'll stand by as well to read the final outcome! Thanks for bringing up this important topic!

9:27pm • #16
159,298 Points 2 Featured Posts Outside Blog Called Shot Master

I have been looking for an IDX provider. The one provided from our MLS just won't do anything you want it to.

9:34pm • #17
NOV
13
879,476 Points 10 Featured Posts Outside Blog

Sally - As in many aspects of our business things are very different here in Canada compared to the U.S. our options and the service providers are often very different than yours.

Our Board IDX solution is fairly new as Brian mentioned above in comment #8.  I have not explored the use of it yet as I am very happy with the results from the two service provider sites we use.

These sites pull in a very large number (currently 92 out of the 107 in Uxbridge for the better one) of the Boards MLS listings based on the number of brokers who have agreed to share their data. These sites update regularly throughout the day and actually provide more up to date information than our National MLS system by up to 48 hours. 

Homes For Sale In UxbridgeThese sites also let me customize links to the listings to some degree so that I can for example display all available listings in a link from one of my other sites an email or a blog post.

Barrie has stopped using frames and uses direct links as we link to our own sites.

It is these sites, in particular the links to these sites, that we have created and how we use them that has helped me increase my business.

 

1:34am • #19
841,205 Points 69 Featured Posts Outside Blog Called Shot Master

Hello Sally...I was in the neighborhood and thought I would pull over and and stop in for a hello...so Hello Sally!

6:41am • #20
485,147 Points 5 Featured Posts Localism Sponsor Called Shot Master

IDX that is not framed will enable each property to get indexed. That helps with SEO. Some advocate it will increase leads exponetially. For me that has not happened. For some odd reason viewers just seem to want the listing agents. That said I'll keep the SEO benefits. I am using both IDX broker and Diverse Solutions. Diverse has a better plugin for Wordpress, you can add listings to a neighborhood post or direct links if you prefer. I know sometimes it comes down to whats available in your area.

7:51am • #21
186,825 Points 1 Featured Post Outside Blog

I'm curious as others have mentioned this, but why is it important to have your IDX indexed in search engines?

7:53am • #22
1,100,630 Points 51 Featured Posts Outside Blog Called Shot Master

The herd mls mentality when you can have a stand alone media spotlight on your listings to command front page search engine indexes means not just a idx feed but individual attention to all the listings to shine brightly. To make the phone ring round the clock, email servers to heat up.

8:38am • #23
970,267 Points 245 Featured Posts Localism Sponsor Outside Blog Called Shot Master

Andrew:  Can you elaborate on the 'email servers to heat up"? 

8:57am • #24
1,352,557 Points 42 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I've used DS Solutions and their WordPress plugin and found it to be pretty decent.

9:37pm • #26
NOV
14
2 Featured Posts

Sally;

I am not a REALTOR but I am a IDX Provider.  We specialize in providing highly customized solutions rather than appealing to the mass market.  A lot of the comments people have wrote we have addressed.  Our search engine lies under a very flexible skin we can change for each agent.  We also do not restrict to just only a map search but rather allow the agent to choose a view.  We have widgets that allow for Featured Listings, Quick Searching (a small widget you can put anywhere on your website) and these too are customizable not only to the look but also the function (ie I want to only see Condos from $400K - 1.5M in these areas). 

We take each REALTOR as a new canvas and address their needs rather than just providing a blanket solution.  Sure you can take our standard installs but also have the comfort knowing you can change what ever you need.

As for indexing listings on Google.  First you need to realize that most solutions index IDX.  I know a lot of people say people also use iFrames and they do, but a vast also do not.  Where the really big difference lies is on how they have their website setup. So for any given site it is not only the IDX listings that are indexed that is important but also the overall attention to the entire site in terms of SEO.  Indexing your IDX listings alone most of the times is not significant.  While our listings are indexable I like to tell my clients to focus more on their listings and also their market place as the source of attention to any SEO. Let your website be the major source for traffic.  If you don't pay close attention to the SEO value of your website listing indexing is not going to do much good in the long run. Corinne pretty much has it right in her comment. IDX alone is not the answer but the way you use the listings.  You need to incorporate those listings into posts if you have a blog or into rich content if you have a website.  You will then see your leads grow.  That is some of the things we teach when we deploy a solution.  We like to show you how to use IDX as a SEO tool rather just an IDX search.

I would be happy to look at any ones site and give some specific comments on your IDX and your overall SEO strategy.  Just let me know and good luck to everyone.

3:53am • #27
1 Featured Post Localism Sponsor Outside Blog Attended Rain Camp

Gosh, I have sooo much to learn!  Please continue to update us on your finds!  Thank YOU!!  I lve the Active Rain Community! :~)

 

5:40pm • #28
NOV
15
1 Featured Post

Currently using RealtySoft which is OK for a regular web site but doesn't have much flexibility for WordPress. I'm plyaing with DS IDxpress now, but am not thrilled with how some of the widgets display, so I'm not sold on it yet. I've played with IDX Broker on their demo site and like what I see there, but don't know how well it plays with WordPress.

9:26pm • #29

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Celeste "SALLY" Cheeseman RA CRS HAWAII Mililani Oahu Real Estate

Mililani, HI

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Century 21 Liberty Homes

Address: 95-221 Kipapa Drive Ste. E-3, Mililani, HI, 96789

Office Phone: (808) 625-1776

Cell Phone: (808) 375-1404

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Reading my blog will give you the human side of this Real Estate Industry Professional as well as allowing you to walk beside me through my writing about Hawaii Real Estate & our Local Area. As a resident of Honolulu County Hawaii for 42 years you will get a tour of a lifetime. Specializing in Hawaii Relocation Military VA Home Buyers you can be rest assured you will be in good hands. I LISTEN to YOUR needs and give you sound advice. Hawaii Relocations, Hawaii Military Relocations, Mililani Hawaii Real Estate, Living in Hawaii, Army Navy Air Force Marines in Hawaii. Read more at www.cheesemanhomes.com


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