During my last few listing appointments I have gotten this same question almost verbatim: “When will YOU be ready to market my property?”  My response was the same, “When will you be completely ready to have me come take photos of your home?”

After I have walked through a seller’s homes, done my research, given my marketing presentation, come to consensus on list price and filled out the marketing agreement, I am ready to begin marketing you home.

After we get the paperwork signed, it takes me about one day to write the MLS copy, the newspaper copy, and the internet search site copy.  Add another 1 to 2 days to set-up your personal website, submit your home to Craig’s List, Zillow and Realtor.com.

The key to finalizing all this marketing are the photos.  Without good photos, the words mean nothing.  All the warm fuzzy descriptions, lists of upgrades and features mean zilch if the rooms are crowded with too much furniture and the kitchen counters are cluttered with small appliances and mail.

First impressions are everything and the photos of your home are that first impression to many potential buyers.  Make it a good one right from the start!