Are You Going to List Short Sales in 2013?

Are you going to list short sales in 2013? 

How are you planning on reaching those homeowners who are in foreclosure or near foreclosure status and would be better off doing a short sale? 

We have three marketing methods to get short sale listings: 

1. Referrals from other agents, brokers and attorneys who don't do short sales. 

2. Referrals from past sellers who have already done their short sale through us. 

3. Very NICHE short sale specific websites with great content that actually helps the homeowners. 

We know the formula for the website that engages the homeowners who is worried about losing their home, does not know where to turn for help and starts to do their research through search on the internet. 

We know it works across the markets because the short sale agents that we network with that follow this website system are getting listings. 

Because we get so many questions about building a website that has the goal of attracting short sale listings I created this mind map to help you visualize all the elements that you should work on: 

I also created a Short Sale Website Creation Field Guide for you to go over all these points in greater detail. 

The mindmap and the Short Sale Website Creation Field Guide are free for you to download here: 

Short Sale Website Creation Field Guide and Mind Map

After you download the field guide and mind map you will be getting a series of short emails that go over in even more detail each of the steps you need to take in order to build your own Short Sale Website that is designed to attract sellers and get you listings. 

Authored by Katerina Gasset