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The Power of Blogs

By
Services for Real Estate Pros with Buzz Marketing Pros

From SEO Diva 

During some of my research, I came across some eye-opening statistics!

Blog Facts

1. 50 Million US Internet users visited blog sites in Q1 2005. That’s 30% of all US Internet Users and 1 in 6 of total US population. Source: ComScore

By extrapolating the data in #5 below, that number would now be (at a minimum) over 71 million Internet users visiting blogs.

2. 1 out of 20 US adults have created a blog and 11% of Internet users are regular blog readers. Source: Pew Internet & American Life Project Report

Using current data, that means almost 12 million people have created blogs and over 26 million read them.

3. In a survey of the attitudes toward blogs, 77% of the respondents thought the regularly updated journals were a useful way to get insights into the products and services they should buy. Source: BBC Report

Think of the power testimonials and recommendations have on your blog!

4. According to Technorati, currently there are 51.8 Million weblogs and the blogosphere continues to double about every 6 months.

5. World Internet Users: Percentage of the Population
Internet usage information - data published by Nielsen/NetRatings, by the International Telecommunications Union, by local NIC, and other reliable sources. November 30, 2007.

  • North America 70.9% (number of people: 237,168,545)
  • Oceania/Australia 57.3%
  • Europe 42.9%
  • Latin America/Caribbean 21.5%
  • Middle East 17.4%
  • Asia 12.4%
  • Africa 4.7%
  • World Total 19.1%

6. Total number of people in the world using the Internet: 1,262,032,697

Almost 20% of the entire world uses the Internet! And by knowing how to harness that power, you - as an individual - can reach the world.

Dave Sulvetta
Dave Sulvetta, eXp Connection, Gloucester County Realtor - Gloucester Twp, NJ
Realtor
Wow! GREAT WORK!!!  keep on blogging,,,,and to think, there are some REALTORS that just dont "get it" yet.
Jan 28, 2008 02:06 PM
Hope Hughes, CRS, ASR, ABR
Metrolist, Inc. - Highlands Ranch, CO

Those stats are encouraging!  I'm wondering where all these people are - I know lots of people who don't even know what a blog is.  I'm working on educating them.  :)

 Thanks for the post.

Jan 28, 2008 02:10 PM
Larry Bettag
Cherry Creek Mortgage Illinois Residential Mortgage License LMB #0005759 Cherry Creek Mortgage NMLS #: 3001 - Saint Charles, IL
Vice-President of National Production
Wow is right...this is just the sort of ammo you need to keep blogging.  I've had 6 deals of AR since I've started...that's good enough for me.
Jan 28, 2008 02:13 PM
Ryan Hukill - Edmond
405home @ ERA Courtyard - Edmond, OK
Realtor, Team Lead
FABULOUS statistics!  Thanks so much for sharing.  These are the kinds of numbers I like to discuss on my listing appointments.
Jan 28, 2008 02:16 PM
Kimberly Grant
Exit Leon Crawford Realty - Huntsville, AL
Real Estate Agent - Huntsville Alabama
Good stats!!  But even with all of this, there are some that still dont realize the poer of the internet and blogging!!  Thanks for sharing this information with us.
Jan 28, 2008 02:24 PM
Jill Wente
Better Homes and Gardens Real Estate | Gary Greene - Spring, TX
Realtor, CRS, MCNE, CHMS
WOW!!! Pretty powerful statistics on blogging. If you thought blogging wasn't here to stay those numbers should change your mind.
Jan 28, 2008 02:32 PM
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate
Kay - Very interesting statistics. No question that blog popularity is growing by leaps and bounds.
Jan 28, 2008 11:32 PM
Mike Frazier
Carousel Realty of Dyer County - Dyersburg, TN
Northwest Tennessee Realtor

Kay,

That is the reason I have been blogging for 3 years now. Great post! I am the only one blogging in my area of 125 realtors.

Jan 28, 2008 11:52 PM