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What's New In 2008!

By
Real Estate Broker/Owner with CASA REAL PROPERTY

As we embark upon the New Year, I feel that it is appropriate for me to communicate a few fundamental observations and recommendations to my Real Estate Colleagues. The past 12 months have offered a full complement of challenges for our industry. Slowing home sales, increased inventories, the sub-prime mortgage mess and a negative media certainly top that list. The end result has been rather interesting to say the least. All of the economic drivers that would support a robust real estate market are in place - powerful demographics, historically low interest rates, low unemployment and wage growth. Yet we still see well-qualified buyers sitting on the sidelines thinking that now is not the "right" time to be in the market, when in reality it is the perfect time for a long-term investment in real estate. Last year there were about 5.8 million homes sold across the United States. How many of these homes did you sell? We all know that it is difficult to predict changing consumer attitudes. A wise person once said that "hoping for the best" is not a good business strategy. Reality-based planning, with a special emphasis on what you can control, should be the order of the day. Today, more than ever, you need to focus on the basics and not be satisfied (or comfortable) with a plan that solely relies on a market upturn as the key to continued success.We at Century 21 Casa Real Latino choose NOT to participate in a negative market. Instead, we choose to help people buy and sell real estate! We choose to offer exceptional service! We choose to counsel and advise our clients to make the right decisions in pricing, staging and being competitive in today's market.

Century21 Casa Real Latino is committed to the future, where leadership is not talking about "Doom and Gloom", but rather market share growth, productivity improvement and serving clients needs.

The 2008 Real Estate norms are completely different than the ones used in 2007 and years prior. Do not run your business by default, run it by design.


Jose R. Cordova
Broker/Owner
CENTURY21 Casa Real Latino
973-546-8888
"Building a team oriented organization with accountable agents and staff.."
Take a few minutes to evaluate your Real Estate Potential. http://c21crl.agenttype.com/

 

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