Telemarketing

What is with this new rash of computer-generated and pre-recorded messages trying to sell me stuff lately?

I thought somewhere along the way there was a law passed that made it illegal for marketing companies to solicit using a computer as the initial interaction with a prospect.  I thought the initial call had to include a live voice engaging the prospect somehow (so that you could have the opportunity to interrupt and specifically request to be opted out of future calls).  Seems that law either changed or is being patently ignored.  I get about a dozen of these calls every week!

OK, here's my rule:  if you're a machine and you call me on the phone, I'm hanging up as soon as I figure out you never had (and never WILL have) a pulse.  Oh wait, you say, but what if the call offers me a great deal?  SO WHAT!  I'm hanging up!  But what if I won somethingSO WHAT!  I got along without it up until now-- and I'll probably survive without it tomorrow!  But what if they really want to know your opinion!  TRUST ME:  if you have no pulse and you dial me, or if you're responsible for making some inanimate object do so, you DON'T want to know what I'm thinking at that moment!

When did it become acceptable to let a machine do our client interactions?  If we can't speak to real people and assess their interest, or lack of interest, how will we know the right way and the right time to follow up for a future opportunity?  In the interest of saving money, these calls are automatically moving me from the "might have once been possible" pile of prospects to the "I wouldn't trade with you under ANY circumstance" pile.

Am I just too old for today's technology or have we, as a culture, lost something in the translation?

Chris Hendricks 

 

 

10 Comments on Talk TO Me, Not AT Me!

JAN
30
2008
2 Featured Posts
I keep going over this in my mind; does this really work? Are they really able to make a living with pre-recorded messages? I mean, who is not annoyed by this and says "yes please, I'll buy some of that!"
5:05pm • #1
593,514 Points 63 Featured Posts Outside Blog
Chris, I believe these robot callers play the numbers came. Call 10,000 people and maybe two respond. It is definitely annoying. It's not you, it's the annoying technology that adds to your frustration. I don't think anyone likes being disturbed by a machine calling.
5:07pm • #2
841,289 Points 213 Featured Posts Localism Sponsor Outside Blog Hit Router

I don't need anyone to tell me what I need. 

I hang us as soon as I realize it's a machine.  They're probably calling on my 800# and I'm paying for the call. 

 

5:10pm • #3
132,620 Points Outside Blog
I will hang up right away also.  What is funny sometimes when you get home and message is one of these and only part of the song and dance is played.  It also depends on your recording allowed time.  It keeps going till ended.
5:23pm • #4
Localism Sponsor
So annoying, more so than a human.  I put the phone back on the hook immediately.
5:43pm • #5
1 Featured Post
We're on the same wavelength.  I'm to the point that when a call comes in and I say "hello?" and they don't respond right away - like a second or two pause - and then they pick up and start talking, that's when I hang up.  I don't want to talk to anyone that dials me, waits a second or two, then picks up the phone and then starts to talk.  It's either a sales call, a political call or someone wanting me to donate money to a worthy cause.  It's not what I want to hear.
8:02pm • #6
10 Featured Posts
Thanks, all.  I thought it was just me but I have that same reaction... if the computer has to wait to hear my "voice" before starting the spiel, I just bail out and hang up.  Still, I thought this was made 'illegal' as a practice some time back. 
10:11pm • #7
197,990 Points 3 Featured Posts Outside Blog

Chris, I am with you on this. More and more our time and privacy is violated in the name of marketing and... all that nonsense. Great post!

11:06pm • #8
JAN
31
2008
131,850 Points Localism Sponsor
I agree.  Before the NH primaries I was getting at least 6 per night!
12:35pm • #9
10 Featured Posts
Bill:  Thanks for the warning!  With our primary next Tuesday, I'm thinking of taking the phone off the hook!
2:11pm • #10

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Chris Hendricks

Oakland, CA

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Chris Hendricks

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Sales, marketing, and a few random thoughts will find their way onto these pages.


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