I have seen many people inquire about Localism is and how to post listings to it and do people really go out there. 

To post listings or blogs to Localism all you have to do is write a blog on active rain and include the listing and data using html, then at the bottom where it asks for consumers, only select that box. Then select the state, county, city, and even neighborhood that you are posting it towards.

The real question is do people go out there and the answer is absolutely, positively yes. Consumers do search localism and it does provide a good source of data upon the neighborhoods of cities and what type of property is hot in that market. Posting to Localism does not just make sense, it is a good way to increase your reading of the blogs that you post publicly to it. Members only blogs are not posted to it unless you select it on the bottom of the page here.  I have seen people buy and sell homes in Modesto as a result of Localism and the best part of it all is that it is free. It also ranks very well in Google upon searches. So is Localism important? I absolutely say yes.  It is a very important strategy I use for marketing, plus it helps people see your knowledge in real estate.