Yesterday I went to see an industrial property in a neighboring county. The facility was located on a side road just off of a major new highway.
As I don’t like to backtrack, I decided to head back home on the side road. I had never been on this road before and I just love to explore so off I went.
I do this quite often. I don’t use GPS, a compass, or even a map. I just use my innate sense of direction to guide me. When I come to a stop sign and forced to decide “right or left” nine times out of ten I will make the right choice.
There is little guesswork involved. I always am aware of the relative position of the sun and I look for visual clues along the way. The density of houses, the numbers on the mailboxes, and even the condition of the pavement can indicate when you are approaching a town or settlement.
Yesterday I made the right observations and applied them. It wasn’t long before I was back in familiar territory.
The same thought process can be applied to running a business. You have to be to find the clues and interpret them.
Flipping a coin is a bad strategy.
Making choices based on the available information will serve you much better
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