The way we decorate for ourselves is completely different from the way we should decorate when selling our homes. "Home Staging" has nothing to do with personal taste, it has everything to do with presentation, marketing and creating a home that is appealing to as many people as possible.
Your furniture needs to be arranged to show space and logic, to address the architecture. The furnishings need to guide the eye to the home's unique features so they are noticed and remembered by the buyers who will only be in your home for a short time.
Staging is more than just decorating. If a home is "too" decorated, a buyer might see the decor and not the house! There are five main goals of "Staging" for you to follow...
- Neutralize the decor to maximize the homes appeal to the most number of buyers.
- De-clutter so that buyers aren't overwhelmed to the point of not being able to get a true feel of the house.
- Arrange furniture to create flow, maximize the room's size and to make the room appear functional and universally appealing.
- Remove items that detract to create a sense of calm, space and beauty.
- Highlight the home's features, making them noticed and remembered.
As you can see, the goals have little to do with the seller and everything to do with the potential buyer. Your prospective buyers should be able to visualize themselves in your home.
You will have a huge advantage over competing homes on the market, thus gaining you a faster sale and better Price.
For more information contact Jo Ann Hohl or "That Can Be Arranged" at 772-581-2774!
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