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SEO your site with a WIDGET

By
Services for Real Estate Pros with RealtyXL Marketing Inc.

Do you know what Widgets are?  They're those little things that you put in your side bar.  You may have seen them with news feeds, or "rate this" type content.

They're handy ways to syndicate your content to other sites.  Which of course creates link backs to your site, which of course raises your page rank, which in tern makes it a good SEO practice to get some widgets out there.

Additionally, you'll find that the widget sites themselves are pretty popular, so just like you can with Social Bookmarking sites, you can use these widget building sites to get found, either directly, or by your content getting found on their site and then redirecting that traffic to you.

One of the keywords that I've been trying to rank myself for is the term "Real Estate Marketing 2.0".  You'll see that I'm spreading the link love around between my blogger blog and this one.

One of the things that I did was take the feed from this blog, and stick it in a widget called "Real Estate Marketing 2.0". 

I then use it on my blogger blog, the Real Estate Maketing facebook group I set up and several other likely spots.

To my pleasant surprize, this morning when I used explorer on my wifes computer to search MS-Live for "Real Estate Marketing 2.0" - what do I find but my widget box at number one. 

So my advise, go make your own Widget out of an RSS feed from your blog, make another one out of the listings feed you should have on your site and any other content you may be able to syndicate.  With the right keyword selection, it could just put you at the top of the list.

Comments(10)

Joyce Heffner-Williams
Keller Williams Clients' Choice Realty - Monument, CO
Owner/Broker/EcoBroker - Monument Real Estate
Working on the listing part.  Great tip!
Feb 04, 2008 03:21 AM
Gary Bland R (S) E-Pro, ABR
Hawaii Life Real Estate Brokers - Wailea, HI
I will try this in some of my blogs and some othere areas. I hope to get more traffic.
Feb 04, 2008 03:40 AM
Denise Shockey
RE/MAX Aerospace Realty - Cocoa Beach, FL
Cocoa Beach, Brevard County Florida Real Estate
Thanks for the great ideas and for sharing!  Will be checking into it more.
Feb 05, 2008 11:11 AM
Victor Emeli
The Manor Enterprises - Washington, DC
www.HouseWealthy.com

Riel,

Great advice.  I have actually built a widget of my own that gives instant access to U.S. real estate data and area information.  It is on my website www.HouseWealthy.com.  Check it out when you have the chance.

 

Feb 05, 2008 11:15 AM
Konnie Mac McCarthy
MacNificent Properties, LLC - Cobb Island, MD
Broker/Owner - VA & MD "Time To Get A Move On!"
I am still struggling or fussing at my website company trying to figure out how to configure my email...now widgets.....holy cow.......I'm gettin' me a widget...
Feb 06, 2008 11:46 AM
Riel Roussopoulos
RealtyXL Marketing Inc. - Vancouver, BC
Real Estate Marketing Expert

LOL ... AHhhhhh Konnie, My biggest fan

 You'll get it ... a nice thing about your POINT2 site is that you have an XML feed of your listings so it shouldn't be too hard to make a widget like this.

just plug in your XML feed - http://www.konniemac.com/Modules/ListingSummary/Rss.ashx?ModuleID\x3d3459433\x26Map\x3dtrue

 

 

Feb 06, 2008 12:10 PM
Tony Grego, 317-663-4173 #1 Trade Association for Alternative Inv
REISA - 317-663-4173 - Indianapolis, IN

Thanks for your post. It always offers great advise. Will check out more tools in the future.

thanks

Tony             

Mar 24, 2008 11:01 PM
Riel Roussopoulos
RealtyXL Marketing Inc. - Vancouver, BC
Real Estate Marketing Expert

No problem Tony,


Glad you find my posts helpful :)

Mar 24, 2008 11:28 PM
Bill Somerset
Re/Max Realty Group - Dover, NH
ABR, e-PRO - Realtor - NH Real Estate Agent
I've already got my blog syndicated with a widget.  I need to figure out the listing widget now.  Any suggestions?
Mar 25, 2008 06:06 AM
Riel Roussopoulos
RealtyXL Marketing Inc. - Vancouver, BC
Real Estate Marketing Expert

If your system spits out an RSS Feed, then I think it's just a matter of plugging that in

 

I've also noticed that several people are posting their listings to our AgentXL.com site using Vflyer.com which outputs an RSS feed of the listings you make.  Should work the same for a widget, just plug in the RSS feed. 

Mar 25, 2008 12:16 PM