Mondays seem to be my busiest day of the week?  Guess it is the catch up day after working over the weekend.  Whether it be helping buyers do their "due diligence" on a particular property they may be interested in.  It might be the day the stager, painter, carpet person etc gets in contact with new sellers to get their home set and ready for the market?

Just as I help and assist my clients, I too need support.  That is where my full time, licensed assistant comes in.  She is ready at the helm to manage my office and deal with daily marketing, activities and support for me and my clients.  Actually, I consider them "our clients".  I could not live without her, she is an intricate part of my operating system that keeps my business running.  Most of my clients always address my assistant in our Thank you notes we recieve after a transaction.  She keeps my marketing pieces out in front of other agents and the public.  She is a live person that answers the telephone.  I know I have connected with more ad calls because the person on the other end actually had someone to talk to.  Maybe if there were just voicemail they may not have left a message?  Also, If I am on an appointment and cannot speak to one of our clients right then and there, they always know they can get to speak with my assistant.  It makes them feel like they "got their message across, someone hears me and is listening". 

You may say, that is really nice for you, but times are too tight to have an assistant.  I have to let mine go or I can't afford one?  I say, You can't afford NOT to have one.  They do the daily tasks of keeping your name out there in front of your past clients.  The push of advertising that you may not have the time to do.  If you don't have the time to do it then can fade away from the front of people's minds!  You of course, have to have someone competent  and dedicated for the task, believe me it will increase your production.

You say I can't afford an assistant, I say you can't afford not to have and assistant!