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I Heard it Through the Vine.co - 6 Second Promotional Tool

By
Services for Real Estate Pros with Second Self Virtual Assistance

Online Video Promotional Tools - Vine.co

 How much information can you get into six seconds? You're probably thinking, "not much". I think that if you put on your thinking cap and start brainstorming, you'll come up with quite a few things you can do and say in six seconds.

Consider this...you take your iPhone, iPad or other handheld device with you everywhere you go, right? Think of how valuable these tools become as a promotional device. You can create quick videos that can immediately be shared online.

Vine.co is a fairly new company that offers a free app that allows you to create unlimited looping videos and upload them to their online social site at no cost to you. Even the app is free. It's owned by Twitter, the 140 character people.

Vine is kind of like YouTube without all the editing and long upload times. It's all done in one easy step. And, you can post it to your Facebook and Twitter feed. Hopefully, other social media will come onboard in the near future.

 

So, how can you use it as a promotional tool for your business? Here's a few ideas:

 

  • Testimonials of happy homeowners in front of their new home
  • New listings - focusing on a special feature of the property
  • How to videos; preparing your home for sale, curb appeal, getting ready to move, etc.
  • Show off your community events, restaurants, schools, etc.
  • Ask questions and then send them to a landing page where you can capture their contact information
  • Create a survey where you can send prospects to your landing page

 

I'd love to hear how you use Vine for your business now or ideas you have for using it in the future.

 

Originally posted at Real Estate Support Blog by Second Self Virtual Assistance

Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hi Janis - When you find time to put it together, please give me a link.  I'd love to see it.

Jul 05, 2013 02:09 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hi Ron - I love that you understand "just another tool".  What might be valuable for one person is not necessarily so for another.  Thank you for responding.

Jul 05, 2013 02:10 AM
Kimo Jarrett
Cyber Properties - Huntington Beach, CA
Pro Lifestyle Solutions

Producing a 6 second video that grabs someone's attention isn't easy but if you do, how do you  post it to your Twitter account? Do you use a headline to announce what's in the video or do you just post it and wait for a reaction from your followers?

Jul 05, 2013 03:28 AM
Kim Mulligan
Engel & Völkers Seattle/Eastside - Seattle, WA
Selling Homes for the 21st Century

Thank you for this post Pamela,

These are some less obivous uses for something I wasn't impressed with. Now you have me thinking!

 

Jul 05, 2013 03:51 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

I'd add a headline, Kimo. 

Jul 05, 2013 04:26 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Let me know when you use it, Kim.  And, let me know what you thought of it.

Jul 05, 2013 04:27 AM
Bob Miller
Keller Williams Cornerstone Realty - Ocala, FL
The Ocala Dream Team

Thanks Pamela, we have had the Vine app but never checked it out!  Now we will!

Jul 05, 2013 05:23 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hi Bob - Let me know how you like the app after using it.  I'd love to know.

Jul 05, 2013 06:10 AM
Lora "Leah" Stern 914-772-4528
Coldwell Banker, 170 N Main Street, New City NY 10956 - New City, NY
Real Estate Salesperson

Like the idea of using it for testimonials.  I haven't heard of it until today but I'm off to check it out.

Jul 05, 2013 06:53 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Good for you, Leah.  I find some of the best ideas, products and services by "checking them out".  Love your response.

Jul 05, 2013 06:56 AM
Dennis Greenfield - Online Marketing
Real Pro Systems - Eugene, OR

Glad to see you're making great use of Vine. Here are a few ideas:

(I just added these on another post, too)

-------
Think branding... and YOU are the brand. 

Show a Vine of you adding the SOLD topper to a For Sale sign in front of a beautiful home you just sold.

Show a Vine of you handing the keys to the young couple you just sold them their first home.

Show a Vine showcasing the wonderful outdoor patio/living area of a home (choose any room in the house to showcase).

Show a Vine of you and your team in the office introducing them.
-------

By the way... Instagram does allow you to produce video now. In fact, they allow 15 second clips.

Jul 05, 2013 07:17 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

That's awesome information, Dennis.  I appreciate you sharing some really great ideas!

Jul 05, 2013 09:27 AM
Donna Quinlan
Keller Williams Realty - Newburyport, MA
Keller Williams Realtor & Career Consultant

Pam - thanks for the great ideas! Think I am going to download the app today.

Jul 06, 2013 01:36 AM
Hella Mitschke Rothwell
(831) 626-4000 - Honolulu, HI
Hawaii & California Real Estate Broker
Ok, I just downloaded the app and now I'll figure out how to put one up. Sounds like fun and mane useful.
Jul 06, 2013 07:51 AM
Thom Abbott
MyMidtownMojo.com |770.713.1505 | Intown Atlanta GA Condo Living - Atlanta, GA
Midtown Atlanta GA Condos For Sale

Yes...I've got that app. 

No, I don't use it. 

I'm with Janis....when do we get all these things done?? Or learn them?

I've got Evernote started, and using it, but still don't use it to the fullest. UGH!

 

 

Jul 06, 2013 10:18 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Good for you, Donna.  We may not use everything we find, but at least we know what will and won't work for us.

Jul 07, 2013 06:20 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hi Hella - Let me know when you've got it up.  Would love to see it.

Jul 07, 2013 06:20 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hi Thom - Just like I told Donna...some things work well for us and some things don't.  If it makes your life easier, I'd say it's a keeper.

Jul 07, 2013 06:21 AM
Christi Farrington
Dagny's Real Estate - Wilton, CT
~ Your representative in Fairfield County, CT

Oh my, I still don't know how to Tweet!  Ashamed to admit that, but it's true.  I have added Evernote but need to learn how to use that, too.  :-/

Jul 10, 2013 06:33 AM
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

LOL, Christi.  You're in good company.  Many people know what they should do but just don't have time to do it.

Jul 11, 2013 03:37 AM