It was a little over 3 years ago when I took Family Abstract, a title insurance company located in Horsham Pa, that, along with my partner, is entering its Eleventh year, and did something we never did before. As an initiator, I decided to embark on a new business model, I thought, "I have an idea, I'm going to start working on it tomorrow, I think it's going to work!
With those 2 thoughts, we were able to remain a successful
title insurance company, and we continue to grow. Family Abstract has a combined 100 years experience, I have an amazing partner and we have the all time best employees. We expanded our organization and the clients we serve. You are probably wondering what my idea was, you might even be curious to know if we are successful at it.
That's not the right question!
The change was in our posture, the change was that for the first time in our history, we were not waiting for a sale to come to us, we were not waiting for a to-do list, we were not waiting for the future, we were creating it. We weren't handed initiative, we took it! We became a company that started something, a company that initiates, a company that is not afraid to fail if it'll make a difference.
YOUR TURN!!
Imagine that the world had No Brokers, No NAR, No MLS, No Bosses, No One telling You what to do. If you lived in that world what would you do?
Go. Do that!
In the US the are 960,000 Realtors, on the horizon there is Google Realty and Amazon Realty that may sell the same widget you do for a fraction of the price?
Down the street there is another brokerage that is stealing your agents and your customers and charging a discounted fee that you cannot or will not.
The last travel agent has left the building. Magazine publishers gave up their growth to bloggers. Wikipedia doesn't have to grab the reins of authority from the Encyclopedia Britannica, contributors showed and did it. The intermediaries and agenda setters are less important than they have ever been before".
So, if money and access and organizational might aren't the foundation of the future of real estate, what is?
Initiative.
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