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Infographic: Effective Real Estate Email Marketing

By
Real Estate Technology with IXACT Contact Real Estate CRM

 

Have you ever wondered how you could get involved (or more involved) with email marketing? Weary of the benefits that it’ll bring to your business?

IXACT Contact created the infographic, below, to answer these questions. It outlines all the components of an effective email marketing plan for REALTORS®; a monthly e-Newsletter, personalized and targeted mass emails, and drip email nurture campaigns.

Once you send out marketing emails from your real estate CRM, you can use IXACT Contact’s innovative Email Campaign Reporting funtionality to identify leads and optimize your campaigns.

If email marketing is done right, it’ll pay off big time in the form of more referrals and repeat business. According to The Canadian Marketing Association, on average, you’ll get $39 of revenue for every $1 invested in email.

Take a look at the pyramid at the end of the infographic to view the complete list of potential benefits that we see our customers reap every day from email marketing.

With a great real estate CRM, email marketing is truly a breeze. The CRM will come with pre-loaded templates and drip campaigns. And you’ll be able to automate your emails so you don’t have to spend any time sending them out.

Enjoy the infographic:

 

 

Effective Email Marketing Infographic | Real Estate Marketing

Are you currently sending out an e-Newsletter? Making use of drip marketing campaigns? Please leave a comment below!  And be sure to share this infographic with anyone you think may find it helpful.

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Roger Stensland
Keller Williams Realty Puget Sound - Maple Valley, WA
Let's Move!

Thank you for the information.  I am in the process of learning the KW eEdge Pro system to see how much it can do.  Who knows maybe there will be a need to explore other avenues.  This may be one of them.

Apr 30, 2013 02:12 AM
Rich Gaasenbeek
IXACT Contact Real Estate CRM - Toronto, ON
Real Estate CRM & Marketing Made Easy!

Ok, great Roger. If you have any questions about the system feel free to let me know. Thanks, Rich.

Apr 30, 2013 02:44 AM
Chad and Sandy Neumann
Chad and Sandy Real Estate Group - Jacksonville, FL
Jacksonville Realtor (904-414-6200)

EMAIL marketing is one of the three critical components of my marketing campaign. Can't say enough about its importance.

Many real estate agents could have a profound increase in sales if they simply emailed their list once a week.

Apr 30, 2013 03:27 AM
Rich Gaasenbeek
IXACT Contact Real Estate CRM - Toronto, ON
Real Estate CRM & Marketing Made Easy!

Good point Chad and Sandy, I can't agree more!

May 01, 2013 05:01 AM