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How do You Handle Rejection or Denial?

By
Mortgage and Lending with Ed Brophy, REALTOR®

I am beginning to develop a pet peeve due to the actions of other loan officers/mortgage brokers.  So, I'm rejectedasking how you explain to your clients that they don't qualify for a loan.

I have a referral partner Norman who owns a pool design and construction company here in Riverside County, CA.  Norman refers me an average of 2 to 3 clients a week.  Most of these clients have gone to direct lenders and have been told by the loan officer that their loan has been denied.  In the most recent case the reason given was they're 2 years out of bankruptcy, the most common reason stated is their credit score prevents them from qualifying for the loan.

Those of us in the business whether loan officer or mortgage broker (yes, folks there is a difference), know that with the right circumstances just about any credit score can get you the home loan you need.

Its late Sunday afternoon when I receive a phone call from one of Normans' clients wanting to know if I can help them out.  They would like to take $55,000 of the equity in their home to have a pool designed and built before the blistering summer heat hits.  The client tells me they've been to three direct lenders who have declined their loan because their bankruptcy was discharged 2 years ago.  I'm thinking to myself, two years that's great I can get financing for people one day out of bankruptcy.

I proceed to take the loan application, determine the exact needs and time frame in rejectedwhich we're going to close the loan, about thirty minutes worth of work and conversation.  After I've completed the loan application and pull their credit report I see the exact reason they've been declined by three other lenders.  Their debt to income ratio is at 65 percent, a little high but not a deal killer.  Currently the clients are at a 55 percent loan to value on their home, which gives me another 25 percent to play with.  Not a problem the home is valued at $500,000 they owe $275,000 which gives me roughly $225,000 to play with.  Now I'm frantically punching the numbers on the calculator attempting to determine if the client can carry the monthly payment if I can pay off the $35,000 in revolving debt that's killing the deal.

When you add everything together we come up with a $365,000 1st, $275,000 to pay off the current loan, $35,000 to pay off the credit cards and $55,000 to design and put in their pool.  Ok folks I have myself a deal, I even get the client to agree to a credit counseling class so that they can learn to better manage and budget their income.

approvedAt the end of our conversation the client asks why I was able to get them a loan, when three other lenders turned them down.  I explained that I can't guarantee they'll get the loan; however, everything looks good on paper now it's a matter of an underwriter looking at and approving the loan.  We should have a definite answer Monday.

My question to the other loan originators here is when you can't place a loan do you tell the person why or do you simply lay it off on the credit score?  Shouldn't we be educating our clients while at the same time telling them the truth?

Are you about results or just throwing everything against the wall to see what sticks and whatever sticks is what you'll work?

Ed Brophy
President
Synergy Mortgage

Toll Free: (888) 45-LOAN-5 ext. 1
Direct: (760) 409-9069
E-mail: ewbrophy@synergymortgageloans.com
Web: http://www.synergymortgageloans.com/

Brian Brass
Brian Brass - Guaranteed Rate - Troy, MI

Originators who act as order takers typically regard each prospect as just another transaction.
Those who take a consultative approach offer solutions that enable prospects to become clients.

(Thanks for the recent referral - 2 VM's without a response yet...)      

Jan 21, 2007 12:49 PM
Bob Prevelige
Zenith Mortgage Advisors - Hopkinton, MA
CMPS

I think Brian said it pretty well.  There are people who have a title of Loan Officer, and there are people who act professionally, and act with the best interest of the clients in mind.

People seem to prefer spending money to aquire leads or prospects, instead of investing time into the ones we already have, turning them into walking, talking billboards for our business.

As I see it, those people make the rest of us look good.  I welcome their lack of professionalism. :)

 

Jan 21, 2007 01:23 PM
Tchaka Owen
Galleria International Realty - Hollywood, FL

I always educate my clients to the best of my ability.  Always!

- Tchaka Owen
http://tchakaowen.blogspot.com/

Jan 21, 2007 02:59 PM
Brian Brady
Matthews Capital Markets - Tampa, FL
858-699-4590

loan officer or mortgage broker (yes, folks there is a difference)

Great point.  We need to hammer that home.

Jan 21, 2007 04:50 PM
Ann Guy
NA - Allentown, PA

Always educate your customer.  That is my theory. 

Now when I have a customer that gets TD by a direct lender I explain to them that I am a broker.  Therefore I have access to numerous programs, not just one.  I work for them so it's my job to find them the best possible deal...like their personal mortgage shopper.   

Jan 22, 2007 03:05 AM
Ed Brophy
Ed Brophy, REALTOR® - Palm Springs, CA
Realtor - DRE #01344385
Ann:  I like the term "Personal Mortgage Shopper"  I just may have to borrower that one!
Jan 22, 2007 10:36 AM
Ann Guy
NA - Allentown, PA
Ed-knock yourself out, borrow away. 
Jan 23, 2007 12:23 AM
Anonymous
Loren Johnson

How can we expect our clients to ever be honest with us on an application if we are not honest about why we may not be able to get them a loan?

I couldn't agree more than with Brian's comment above........'bad apples' in the business make it better for us as professionals. I'm assuming we all aspire to long-term relationships with our clients.....not 1 time transactions.

Jan 23, 2007 01:56 AM
#8
Jeff Tomas
Accounting and Tax - Rockford, IL
Accountant

Educate.... educate... educate!! Dont just tell the clients that you cant help them! Tell them how you can help them! Explain why it was turned down. Tell them what they need to do to fix the issues, give them the resources they need to improve their situation. And then..... Follow up.... follow up.... follow up!!!!

Jan 26, 2007 02:39 PM