Special offer

Get the Highest and Best Offer When Selling Your Santa Cruz Home

By
Real Estate Agent with eXp Realty CalBRE #01232172

Get the Highest and Best Offer When Selling Your Santa Cruz HomeGet the Highest and Best Offer When Selling Your Santa Cruz Home


Let me show you How You Get the Highest and Best Offer When Selling Your Santa Cruz Home. I am sure you remember hearing stories about a homeowner who sold their homes to the highest bidder as a result of a bidding war? If you look at this graph you can see that the market peaked in 2005. I remember selling one simple 4 bedrooms home in Santa Cruz on 17th Ave for $800,000 at the peak. The median home price for a 3 bedroom home was as high as $789,000 in 2005. 

Get the Highest and Best Offer When Selling Your Santa Cruz Home

  The same home sold for $805,000 in 2005 and as a foreclosures it sold again for $464,000 in 2010

 

 

Get the Highest and Best Offer When Selling Your Santa Cruz Home


You can see on the graph that the market crashed in 2007 and bumped along for the next couple of years. Homeowners could not get the price they needed to even cover the loan or what they paid for their home. I know that I heard from many of my friends and client that were feeling afraid and hopeless. Everyone would ask me, “How do you know when the market has hit bottom? I’d say when you see the market start to go up! “

 

Get the Highest and Best Offer When Selling Your Santa Cruz Home

And now here is the good news…Here in Santa Cruz California we are getting bidding wars and multiple offers. This started in January 2013 and is continuing. This has changed the whole market to a seller’s market. And don’t take it for granted it does take an experienced Realtor to help you make the most of this market. I want to show you How You Can Get the Highest and Best Offer When Selling Your Santa Cruz Home.

Set the price to attract multiple offers
You know it is still a buyer that sets the price. Because your home is only worth what a buyer or multiple buyers are willing to pay. You must be realistic about your asking price. Pricing too high will decrease the number of people from even looking at your home, at the same time pricing too low and you will miss the opportunity to get the highest and best price for your home. I price homes every day and the first thing I do is look at the MLS listings and give you the market value for your home. The tricky and sometimes complicated part is finding that happy medium. As an active and experienced Realtor here in Santa Cruz I will show you how to attract the most buyers, without sacrificing your potential profit.


The appraisal may come in below your price
Know that an appraisal is always behind the market when the market crashed the appraisal were too high and now because the market is on the rise the appraisals are coming in under the price that the buyer is willing to pay. I just sold a duplex in the Great Seabright neighborhood that had 5 offers and the buyers won the bidding war by offers 5% more than the list price. Then the appraisal came in 6.5% lower so the buyer was able to make up the difference by putting more money on the down payment. I have also been a mortgage loan consultant and underwriter so I know how to verify all the buyers’ loan qualifications and what to look for.


Make your home say WOW!
We make the buyers to say WOW when they drive up and walk through the door. First you have to make sure everything is working and functioning. If there is something that is broken or not working you can either fix it or take it out of your home. Of course things like the heater, lights, windows, doors should function and be in working order. But if the refrigerator just broke and you do not need to buy a new one you can just take it out of the home. Also if you plan to take a chandelier or special curtain with you then do it now before the first showing.
Now add the finishing touches curb appeal, and pleasing to the eye. The buyers say WOW! I have developed personal services for my clients that are unparalleled in Santa Cruz CA.  All properties that I sell will be professionally cleaned at my expense before my clients move in or after they move out (depending if they are purchasing or selling). Everyone deserves to move into a property that is properly cleaned and staged without having to worry about it. I will provide the first hour of the home stagers consultation. I do this because it makes you more money and it is the way to Get the Highest and Best Offer When Selling Your Santa Cruz Home.

What my home worth in Santa Cruz

Multiple offers
Creating multiple offers is not an exact science and there are no guarantees. Right now we have very low inventory of homes and the market is changing rapidly. It has never been more important to hire a pro-active, experienced Realtor that knows everything that can happen before, after and during the sale of your home and can navigate and negotiate you through the very complicated situations that you will encounter.


I am trained in internet marketing and have the ability to get your home on the internet on all the real estate web site, on my own web sites, on real estate blogs, and on all the social media sites. I will market your home for 10 days to 2 weeks before setting a date to review your multiple offers.


Click here  if you are curious about what your Santa Cruz home might sell for in the summer of 2013 market.

Comments (4)

Bryan Robertson
Los Altos, CA

Excellent blog!  It's been nice seeing Santa Cruz and other markets south of Silicon Valley join the ramp up in prices. 

Jun 02, 2013 08:09 AM
Florida Tolbert Team Keller Williams Advantage
Keller Williams Advantage III Realty in Lake Nona - Orlando, FL
Keller Williams Land Luxury Division Specialist

Incredible and detailed information explaining exactly what HIGHEST AND BEST really means and just why these bidding wars are good for getting FAIR MARKET VALUE for the seller. 

Let's all take 5 minutes and read thru this and then buyers need to keep this in mind when presenting your offers. 

Jun 02, 2013 12:13 PM
Sandy Wallace - REALTOR®
eXp Realty - Santa Cruz, CA
Santa Cruz CA Homes for sale
Thank you Kevin, i really believe that both buyers and sellers can win in this market. Sandy
Jun 02, 2013 01:31 PM
Sandy Wallace - REALTOR®
eXp Realty - Santa Cruz, CA
Santa Cruz CA Homes for sale
Yes this is about both buyers and sellers getting what they want and building weath in real estate.
Jun 09, 2013 01:40 AM