Can Using Video In Real Estate Help Set Your Offer Apart From Others?
This is a great idea I'm looking forward to incorporating especially into any multiple offer situations. While video home tours are de rigur for getting full online exposure for a home on the market, using video as a tool on the buying side is a new and creative technique. Thanks for the tip Cindy!
Can Using Video In Real Estate Help Set Your Offer Apart From Others?
Here in the Portland Metro area, our inventory is low..down to 3.1 months in fact when a "normal" market is 5-6 months. Having buyer clients that are in multiple offer situations seems to be the norm these days, so I got to thinking of something I could do to set my offer apart from the others.
Recently I was working with a lender who used video e-mail. The listing agent said that because the video of her talking about how strong my clients were with regards to funding, they chose to go with my clients. Nice! So...of course I thought well here I've been paying for video e-mail as part of my website package and I've not really been taking advantage of this myself!
Now..there is that excuse that I hate being in FRONT of the camera, but if it means that making a quick video might just give my client's offer an edge over others..well,I'll do it!
Here's the actual video link (the one in the picture is a screenshot)
There are many "seasoned" and some newer agents that present in person, and I've done this as well, but seems like lately, this has gone the way of the fax machine and blue books. Why they still say "Just fax It over"..still makes me smile, but I thought hey...instead of just attaching my offer to an e-mail and calling the agent (which of course I still do anyway), why not make a quick video introducing myself as well as go over all the key points of my client's offer...just as if I WAS sitting across from them in person. Yes..it does take some extra time making the quick video and uploading it to You-Tube..and in my case since I have video e-mail I just sync with You-Tube so now I have all my contact information right there with it.
I've had some positive feedback on this as well as getting offers accepted! If you can't get in front of the listing agent and sellers, then perhaps you might want to try using video to make your offer stand out over the others!
Can Using Video In Real Estate Help Your Offer Stand Out Over Others? I think it can!
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Cindy Westfall ABR,GRI
Premiere Property Group
5000 Meadows Rd., Ste. 150, Lake Oswego, OR 97035
Cell: 503-819-5241
E-Mail: cwestfallportlandrealestate@gmail.com
Disclaimer: All views on my blog are my own and may not reflect that of Premiere Property Group. All pictures and content are my own unless otherwise noted. Please No Copying without my permission.
Cynthia Westfall is licensed in Oregon State
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