Many of us started blogging for the first time when we joined Active Rain. A small percentage of the real estate professionals already had some blog experience and a few others spread out and added personal blogs shortly after. A large majority of us had Active Rain and not much else.
In the last year blogging started to have an impact in my business as it did for many of us on Active Rain. I started with no knowledge of blogs or blogging. I thought it was something kids did and had little to no interest in it. It is now grown to be a large percentage of the time I invest on my internet exposure. The last 15 months I spent learning and writing. I learned to crawl and then walk.
This year I have committed to implement some of the lessons I have learned here as many of the members have already done.
- I will be adding personal a personal blog site or two, including the new one tied to Active Rain.
- My personal website will also include a blog section.
Why would I expand when I spend so much time a month already on Active Rain? Very simple it is how clients are communicating. They like the ability to shop for their agent online and check them out. The like being able to find the information they need when looking to relocate. They like not having an agent calling and hounding them, when they are in the early stages of hunting for a new home or while they are researching the market before putting their home up for sale.
The answer to the original question what will our blogs look like in a year, they will look like our websites but with much more for the public than our websites had in the past.
With the public shopping and doing their research more and more everyday on the internet, we need to give them the information they need if we want to continue to be a viable resource to them.
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