Do you work on your Business?

We all spend countless hours working IN our business, but how many of us spend time working ON our business?  The difference between the two is simple yet very different from one to the other. 

Working IN our business just simply means doing what we have to do each and every day to keep it running.  That could mean finding new clients, working with the clients that we have, and retaining old clients for future business or referrals.

Working On our business is the part that tends to get overlooked from time to time.  This is where we are coming up with new ideas on how to grow our business or how to do something more effective.

5 Simple steps to follow when working on our business:

Step 1.

Look for better ways to do a given task that usually takes up a good portion of your time.  Or look to other business for ideas on how you can grow your own.  Spend at least 10% of your time on this step every week.

Step 2. 

Implementing that new idea in your business.  Lets say you have just learned how to save time on follow ups by creating an automatic response system to make most of your follow ups to your potential clients so they don't fall out of the pipe.  Now you need to come up with emails that will benefit your potential clients to keep them interested in your business.

Step 3.

Follow through.  How many times do we start to do something get distracted then weeks go by before we can get back to what we were doing?  More often than we would like to admit.  That is why we need to stay on course and work that new idea or system in our business.

Step 4.

Keep it going.  It is so easy to stop doing something after one or two weeks because we didn't see results in that time frame.  I know that I have been guilty of this one.  What we don't realize is that it takes time for results to start showing.  It is like planting.  By the first month if we don't see a plant we assume that it didn't work.  But what we don't understand is that under the ground the seed is sprouting out ready to show its first sign of life and we kill it off.

Step 5.

Do the whole process over again and again.  I know that sometimes I get going on something and I am so focused on making it work, that when it does, I sit back and pat myself on the back.  What I fail to realize is that I need to be always looking to improve every aspect of my business all the time whether it is doing good or bad.  Because you never know what storm is ahead and what damage it can do to your business if you don't.

If you follow these simple steps starting today you will discover that three to four months down the road how much your business has grown and you are feeling better about things.

Now go out and do it!