Recently I wrote a blog about trade shows and if anyone has had success from participating in them. The link to the blog is as follows: What is the success rate of tradeshows? Will it help grow your business? My partner and I just finished our second trade show and I have to say that we feel they are really worth the money and time spent.
During the show, we were able to speak one-on-one at length with several agents (our card count is well over 75) and we were able to show them our portfolio of pictures and educate them on our services. We had a lot of positive feedback and HAVE ALREADY RECEIVED SEVERAL LEADS AND JOBS FROM OUR PRESENCE AT THE SHOW. We really wondered about spending the extra money to be the tote bag sponsor, but really feel it paid off as everyone was carrying our bags with our logos on them stuffed with our marketing materials. One agent actually called a client while in our booth to talk about us staging their home! I just got home from this lovely show....after stopping by a home we just staged to make sure it is 'show' ready for the potential buyers flying in tomorrow AND checking on another home that I am meeting a top broker at tomorrow to look at our work for 3 jobs in a speculative neighborhood.....and I already have emails pertaining to the show!!!! If anyone is wondering whether to participate in trade shows...my advice is YES! In our area, they are certainly worth the time and money. We are really blessed to be in an area with beautiful homes AND amazing Real Estate Agents!
Another great aspect of the show.....we met a fellow stager (whom is not on active rain yet and we are going to change that!) and she is a lovely lady with great talent and we are proud to have her staging in our area!
I would say this was a very successful day!
I would say it was an extremely productive use of your time (and money). Good for you both. You two have a lot to be proud of. You've worked really hard and have done a fantastic job in proving the value of staging! Keep up the great job.
Kathy