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How is the Real Estate Market doing?

By
Real Estate Broker/Owner with Pasadena Views Real Estate Team, Inc. BRE# 000872112

I hear that question all the time.  What does the question really mean? 

Do you truly care about what's going on in Phoenix, if you live in Pasadena, CA?  Do you care about how the market is doing in Pasadena, if you live in San Marino, CA?

As a real estate broker, the answer is yes... I care.  As a seller or buyer, I couldn't care less.money house

I just sold my house.  It is located in San Gabriel, but has San Marino schools.  The first thing I did when I was thinking of selling my house, is to learn what was going on on my street.  How many homes were on the market now?  Who will be my competition?

I wanted to know which 7 to 10 homes will I be competing against.  I got into the car and visited all the homes.  I knew how much they were priced at, how long they've been on the market and what kind of upgrades they had.

Now I knew my market and could price my home correctly to sell.

The market in my mind was the 1/4 mile radius around my home, preferrably homes with San Marino schools. 

This market research, along with getting prepared by following a few simple steps like:

  • Getting a Physical Inspection - which allowed me to anticipate issues up front and address them prior to listing my home.
  • Curbside appeal - the exterior was painted and a landscape artist was invited to stage the front and side of the home.
  • Staging - my stager extraordinaire, Nickie Rothwell of Staged2Sell, used both my existing furniture and brought in additional furniture and accessories to make the home stand out.
  • Marketing - well... that's my forte - here's a quick sample of the personal home website, Realtor.com Featured Homes, numerous blogging platforms, emails to top agents in the neighborhood and targetted buyer mailings, amongst other things.

... helped me sell my San Gabriel home in less than a week. 

So... how is your real estate market doing?

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For information about Pasadena, please visit the following links:

For more information about San Marino, please visit the following posts:

Other interesting information:

If you need help with buying or selling a home in the Pasadena, San Marino or surrounding areas, please give Irina Netchaev a call at 626.627.7107 or email her at Irina@Irina4RealEstate.com

Comments (16)

Jeff Kessler
Austin Homes, Realtors www.OwnAustin.com - Austin, TX
Broker,CLHMS,GRI

That is a ton of great info.  Texas market is still doing pretty good.  Happy Selling.

J.

Feb 20, 2008 12:56 PM
Gary Bolen
McCall Realty - South Lake Tahoe, CA
CRS - Lake Tahoe Real Estate Information

Excellent post here with excellent information. A bunch of the general stuff is on some of our seminar slides. Congrats on the quick sale of your home.

Rock on... 

Feb 20, 2008 01:37 PM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Jeff, Texas is always the place to be!  Love Austin and Houston.  Still lots of great deals to be had!
Feb 20, 2008 01:42 PM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Richard, so happy about the quick sale... sold with multiples and went way over asking!  Who says that the market is bad?
Feb 20, 2008 01:42 PM
Mana Tulberg
805 County Real Estate - Camarillo, CA
Real Estate Agent - Camarillo CA
Irina, That's great. If some home seller's actually did what we suggest, they might get some result.
Feb 20, 2008 01:56 PM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Mana, I was thinking that as well.  I am a very easy customer.  :-)
Feb 20, 2008 02:12 PM
Lynda Eisenmann
Preferred Home Brokers - Brea, CA
Broker Associate ,CRS,GRI,SRES, Brea,CA, Orange Co

Hi Irina,

Wow, great information, especially from a different perspective.

No doubt Irina you certainly understand  your market. You know, every now and then it's always good to "walk in another's  shoes".

Feb 20, 2008 02:50 PM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Lynda, I think that we all need to buy and sell a home every 5 years to put moving, packing/unpacking and the process in a new perspective.  :-)
Feb 20, 2008 02:54 PM
Cynthia Tilghman, Realtor® Onslow County NC Home Specialist
Kingsbridge Realty, Inc - Hubert, NC
Hi Irina,
Being the Seller really puts you in a good place as an agent.  Sometimes we forget the feelings, questions and anxieties Sellers face.
Feb 20, 2008 09:39 PM
Diane Aurit
LKN Realty, LLC - Mooresville, NC
Lake Norman Real Estate
Irina, nice resource for those relocating to your area.  So, where did you move to?  San Marino?
Feb 21, 2008 12:36 AM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Cynthia, you are so right... we need to move every 5 years or so - NOT!  Seriously though, it's been a tough move.  I'll remember it for quite a while.  :-)
Feb 21, 2008 01:07 AM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Diane, yes... San Marino it is!  Great guess!!!
Feb 21, 2008 01:08 AM
Esko Kiuru
Bethesda, MD

Irina,

A house will sell in any market so long as it's priced right, properly marketed and in good condition. Your home sold in a week because you took the time to do your homework.

Feb 21, 2008 03:55 AM
Dianne Barody
Century 21 AmeriSouth Realty - Pensacola, FL
Pensacola Florida Real Estate
Irina:  Great post!  Our market in the Pensacola Florida area is picking up.  This is a great time to buy a home.
Feb 21, 2008 03:57 AM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Esko, you are so on it!  yes... it's the homework and the guidance a professional real estate agent that can make or break the sale.
Feb 21, 2008 05:08 AM
Irina Netchaev
Pasadena Views Real Estate Team, Inc. - Pasadena, CA
Pasadena CA Real Estate
Dianne, thank you!  I think Florida is a goldmine of opportunity now.
Feb 21, 2008 05:09 AM