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Give the reporters, agents and homeowners what they want

By
Home Stager with Real Estate Staging Association

I know that everyone's clients ask you about stats on staging. The WORLD really wants to know how staging helps. WE Know it does and just giving the analogy of, "when you go to the Dentist you clean your teeth" when you sell a car you prepare your car and homes are no different". Is not going to work in the long run.

As much as we know that staging works the public really wants cold hard facts. Today I was again contacted by a reporter asking for stats on staging. AND again I am not able to give them any.

So, I am going to ask again can you please enter your stats into the RESA database. They are anonymous, you don't have to give your clients information. I will be able to break these down by area and we will make them available to everyone. IF you don't have time to enter in the stats and you have them in excel or some other way you may email them to me and I will personally enter them in for you.

Most people in the world make choices based on hard raw data. Stats can only help. So lets give the people what they want and come TOGETHER and do something as a group and get this done.

Please answer honestly so we can compile the most accurate information.

Real Estate Staging Statistics

 Click here to take the survey This survey focuses on how staging helped sell a property.

 

Posted by

Shell Brodnax, CEO of the Real Estate Staging Association (RESA)

The Real Estate Staging Association (RESA) is a member governed trade association for Home Stagers. 

 

 

Staging & Design Network Home Staging Industry Leader of the Year 2011

Stevie Award Finalists Best Executive Finalist 2010

Stevie Award Finalist Best Executive 2009

Central Valley Women’s Council of REALTORS® Business Woman of the Year 2007

                                                                                               

 

Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate
Shell, you know I believe stagging is a must as all my vacant homes are stagged. Even if they are not selling, the feedback is very positive and that makes my sellers happy.
Feb 22, 2008 10:58 AM
Terrylynn Fisher
Dudum Real Estate Group - BuyStageSell.com - Walnut Creek, CA
HAFA Certified, EcoBroker, CRS, CSP Realtor, Etc.
YES IF only we all would, could put our stats in this week...I challenge you everyone...
Feb 22, 2008 05:36 PM
Gary Barnett
Home Matters - Indianapolis, IN
Home Matters Property Stylist Group, Indianapolis
Shell, How far back do you want data for?
Feb 23, 2008 06:07 AM
Shell Brodnax
Real Estate Staging Association - Valley Springs, CA
CEO- RESA
2007 2008 would be great
Feb 23, 2008 06:15 AM
Gary Barnett
Home Matters - Indianapolis, IN
Home Matters Property Stylist Group, Indianapolis
Shell, If I were to Fax you spread sheets can you take the data do yo have someone that could enter the data?
Feb 23, 2008 03:35 PM
Melissa Marro
Keller Williams First Coast Realty - The Marro Team - Orange Park, FL
Jacksonville Real Estate and Home Staging
Thanks for reminding us!  I keep track of mine, so I'll find the time to enter them soon!
Feb 23, 2008 03:38 PM
Shell Brodnax
Real Estate Staging Association - Valley Springs, CA
CEO- RESA

Gary, It would be easier for me to enter them in if you emailed them to me. If you have to fax then 916-273-7736.  but if its in excel and you email its just faster for me to enter them in. I appreciate it!!

Feb 23, 2008 04:12 PM
Renee Pratta
Renewed Rooms - North Myrtle Beach, SC
Renewed Rooms - SC
This is perfect.  A source to go to when we need the facts!  Thank you.
Feb 23, 2008 08:14 PM
Gary Barnett
Home Matters - Indianapolis, IN
Home Matters Property Stylist Group, Indianapolis

Shell, I will email you the Excel spreadsheets.  Sorry for doing it this way but we want to get them submitted and this is the only way we see to get caught up.  You shall have all of our stats today.

Feb 24, 2008 12:00 AM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

Shell,

Glad that RESA is collecting this data.  I entered some stats from recent stagings, but noticed that there wasn't a spot to show how long the property was on the market prior to staging and selling.  This seems like it would be a good factor if you want to consider it.  Many of my staged properties were on the market for up to a year prior to staging, and then sold very quickly. 

Feb 24, 2008 02:04 AM
Shell Brodnax
Real Estate Staging Association - Valley Springs, CA
CEO- RESA

I just added it, it was on there before and we took out some questions to make it shorter because no one was filling it out.

 thanks gary!!

Feb 24, 2008 03:27 AM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

Shell,

Thanks for adding that additional question.  I guess there isn't any way for me to go back in and add the DOM prior to staging?  If so, please let me know, thanks!

Feb 24, 2008 08:25 AM
Gary Barnett
Home Matters - Indianapolis, IN
Home Matters Property Stylist Group, Indianapolis
Shell, I emailed my spreadsheet earlier today.  It also has DOM prior to staging like Maureen was talking about.  Thanks again and I'm hopeful that you will get a lot of response.  This is very important information for all of us.
Feb 25, 2008 06:36 AM