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Put out the SOLD sign

One of the things I hear time and time again is that the market is bad and nothing is happening, we all know that homes are selling regardless of where we are, I have just had 9" x 24" SOLD signs made that i put on every listing that goes in escrow, It does a little bit to change the perception of the general public and with its size you can see it from a distance.

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Andrew Monaghan

The Monaghan Group

Keller Williams Professional Partners.

602-308-4660 Ext 203

Andrew@TheMonaghanGroup.Com

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Posted by Andrew Monaghan CRS, GRI, EPro Associate Broker on 02/24/2008 11:54 PM

Comments (18)

tmg, the monaghan group

Post is included in group: Certified Residential Specialists

18 Comments on Put out the SOLD sign

FEB

2008

Good tip. Do you still get sign calls?

FEB

2008

Good job Andrew. We must combat the negative perceptions from every angle possible.

I'm surprised more don't do this, FREE Marketing people...You don't think the neighbors arn't watching how quickly you can sell that home? Did you ever think that one day the neighbor will likely sell? Take advantage of FREE marketing whenever you can and put up your sale pending and sold signs.

Good idea. We had thought of doing this several months ago and then never got around to ordering the signs; with the current market I think this is more important than ever. Thanks for the reminder.

yes we definately need to do all we can to change the real estate prespective

You are definitely right about helping to change the minds of our consumers. Something like your sign shows them that things are still moving.

Good question above-- Doesn't that hurt your sign calls?

I have never had a person call me and say "I'm sure that house is gone-- but can you find me a similiar one?" -- then again-- I've never had a seller out of a sign call either .... what are your results?

-Jason

FEB

2008

I carry a large inventory of REO properties and at some time in the future this merry go round will stop, I'm trying to be proactive and get my name out there as a agent that gets the job done and start to attract the sellers which will help me going forward.

It may slow down the buyer calls but not stop them and i have other signs out there getting buyer calls.

I always thought about the sign looking good for me but had not thought about the market in general. Thanks,

Andrew, Good point about changing the perception of the current market. I have some sold signs with SOLD: BUT I HAVE OTHERS: CALL ME AT .......... People do call.

FEB

2008

Great positive gesture by Andrew. There are many strong submarkets in the Phoenix area that get swept up in the negative news. Good real estate is always in demand.

Ive done the same thing. Let people see the solds they will know the market is not dead. We all need to promote our market. Don't be negative.

FEB

2008

Andrew - I love it , If you can't beat them join them > Maybe we should be like McD's and show how many SOLD on the sign as well

Laura

Great idea. Some People do not put the sold sign because they may want to continue to market it incase the deal falls through. I agree if there are enough sold signs it will change the belief that homes are not selling.

Good Thinking. I have not ever used a sold sign on a property. I like to keep the calls coming. However in this market sold signs are a welcome site for the eyes.

Wow - is this ok with your local Board? It's not "sold" until it's closed, right? I'll check mine locally.... Just wondering...

MAR

2008

I've haven't placed sold signs in years but you're 100% right. Every call I get, the buyer is believing the crap their neighbor or the media tells them when their neighborhood is still increasing in value 5% a year. I'm going to start posting them once the home is in the clear.

MAR

2008

Andrew - I guess I have a bit of "sassiness" in me. I put out star-burst signs that say TOO LATE instead of SOLD signs. I want people to also know that the housing market is good in this area.

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