I am not a "hard sell" person. I'm seriously uncomfortable with that approach and I do not appreciate it when others try to "hard sell" me. Frankly, it's a turn off. Do you feel the same way?
But there are hundreds of opportunities to "gently" let people that you come into contact with every day know you are a REALTOR®...WEAR YOUR NAME BADGE AND REALTOR® PIN.
DO wear your badge/pin wherever you go during the day. This might include:
•1. Grocery shopping
•2. PTA meetings
•3. Car wash
•4. School athletic events
•5. Post office
•6. Mall shopping/browsing
•7. Hair salon
•8. Pedicure/Manicure salon
•9. Coffee shop
•10. Homeowners association meetings
The wearing of your name badge is soft sell all the way. You'd be surprised at the number of total strangers who will see it and strike up a conversation with you about the current market. Wearing your badge is a great segue leading into a comfortable conversation about real estate in general and, of course, it's another opportunity to get your business card into someone's hand.
I still don't know if this is true but I had a trainer tell me that your name badge should always be worn on your right side because most people will shake your right hand with their right hand - and there's your name/affiliation directly in their line of sight.

Stay open and alert to these opportunities - they are out there.
PS: I remember when I first began wearing my name badge outside of the office. I was standing in line at the post office and there was a handsome gentleman in front of me who actually kept turning around to look at me. I thought, "Hey, this badge thing really works. He's going to ask me a real estate question - I just know it!." I was SO excited. After three or four times of him turning around to me, he finally turned one final time and said to me, "I just have to ask you something." I said, "Sure, how can I help you?" He said, "Did you know your name badge is upside down?"
Geez...
Peggy Edwards, REALTOR®
Coldwell Banker - Westchase
9530 W. Linebaugh Avenue
Tampa, FL 33626
(813) 787-2923
http://www.peggyedwards.com/
I believe that when you handloe the "relationship" properl;y, there is a time to get down to business. If I know that I am about to pitched, I would rather have them get to the point instead of pussy footing around it. I thihnk you need to be able to understand the personalities of those you are trying to sell. If they are detail people ... just give me the facts kind of people, they want someone to get to the point, people that are not that way dont like to be sold that way. It really is a matter of being a horse of different colors with every individual you meet.
To your success!
Susan