Hi,

I'm curious to know how many people track what they spend on marketing and the return on investment that they get?

Marketing is great and essential but how many people are doing that next step of tracking their results 

If you are, how do you track your results for:

E-mail campaigns:

Direct mail(postcards)

Referrals

Billboards

etc. 

 This should really help other realtors think "if I spend money on this, how am I going to measure my success and ROI?"

Travis Batting

PS-I currently have a Free 10 part series (podcasts too) on how to start a campaign from start to finish at