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"Cozy" Home? Not Anymore!

I have a funny story I wanted to share with you guys (Dena I hope you read this!).......

I have been doing more and more Real Estate Photography for my Realtor clients, and I was contacted by one to do the listing photos and Real Estate Show for a vacant property. More often than not, I also will have staged the home first (either vacant or occupied), but this time I was commissioned only for the Real Estate Photography and the Visual Tour for a vacant home in Louisville Colorado.

The problem with vacant properties is that I loathe to take those pictures showing only 2 blank walls! Plus this property wasn't anything to write home about, and to top it off it was TINY!!!! It's only 950 square feet with 3 bedrooms on two stories, meaning the stairs eat a lot of the space... that kind of small! You know, the kind of listing that's always described as "Cozy" :)

I found myself at a loss on how to 'sell it' on Real Estate Shows. But then I came up with a great new catch phrase! (read below) But first:

Here's an example of my Usual style of Tour:

And here's the end result of the Louisville Colorado house:

So Remember Folks!!! It's not COZY.... It's SMALL CARBON FOOTPRINT!!!

UPDATE: FYI THIS HOME WENT UNDER CONTRACT ONE DAY AFTER LISTING!!!!!

Jessica Hughes
Ambiance Staging
We don't sell homes, we make homes sell!!

If you are in the Boulder area and need real estate photography or home staging services give Ambiance Staging a call @ 303-435-1784!

Posted by Jessica Hughes on 03/03/2008 11:07 PM

Comments (19)

boulder colorado, real estate photography, home staging

Post is included in group: Colorado Real Estate
Post is included in group: Colorado Realty Bloggers
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Post is included in group: Stage It Forward...

19 Comments on "Cozy" Home? Not Anymore!

MAR

2008

Well done, and welcome back. Small carbon foot print... I love it.

Hey Todd, long time :)

I've been lying low, sick family, traveling, sick family, trying to sell my house, sick family, did I mention my family was sick?

Hope to see you at the Rally!

Small carbon footprint, close to parks and greenbelts and next to a montessori school, what's not to like.

There is a Louisville near Boulder? You didn't move, did you? Clever on marketing the carbon footprint. In my market that wouldn't work, but I am sure it will in yours.

Welcome back. Nice touch, show is great.

You are selling your house? Where will you move? My neighborhood? Sure could make use of your photo talents.

Enjoy your day, good luck and hope the family is back to health soon.

Hal

Jessica, I think you did a great job on both shows! I especially liked the sun filled spaces!

Jessica ~ They really liked green! I think you did a great job, and I could see the potential in this home from your show.

I think you did a great job and the wording really took one away from the vacant property and will help potential buyers to visualize.

Jessica- Very nicely done! I noticed the features of the home, more than the fact that it was empty! You followed the old rule in real estate: when you run out of things to say about the house, highlight the neighborhood!

Very well done!

Heather

You marketed this house well by highlighting its best features and the neighborhood.

Kathy

Hey Jessica,

Nice job of working with what you had! I like how you focused on the selling features. Too bad they didn't want you to stage it...that property looks like fun.

Long time, no talk! I'm just back on Active Rain today myself. I did a job in Denver last week (I put it up on the MLS listing and Staged for Sale groups) and am gearing up to launch here in North Carolina and handle the busy season in Denver.

Hold on to your hats, people! It's gonna get a whole lot busier soon!

Veronica

Select Home Staging

Denver, Colorado

and now serving the Triangle Region of North Carolina (Raleigh, Durham, Chapel Hill)

www.selecthomestaging.com

Excellent ..love the photos. Thanks for sharing

MAR

2008

Charming, it's a wonder what words can do...

Jessica, in my area anything marketed as "leaving a small carbon footprint" would be a huge draw and probably receive multiple offers over asking price! Gotta love the Pacific Northwest! I will have to remember this little item for future projects!

MAR

2008

Welcome Back! You've been missed.

Even Vacant properties look good on RES's. I like how you advertised the area!

And here I thought you were hiding from us............:)

MAR

2008

Great job. Creative use of words. It doesn't look that bad - at least the walls aren't white. I would've been very hard-pressed not to sneak in a few accessories whether they paid for it or not!

Maureen~ Why, do you have a Louisville too? I've not moved yet, but I am planning to. We bought a new condo in The Peloton (an upscale apartment complex in downtown Boulder) and we think we'll sell our mountain home sometime early this summer. I love it in Gold Hill, but the commute was straining us...

Kathy~ Isn't it funny, in some areas most people would be scratching their heads, or even be downright ticked off by "small carbon footprint". I hope you use it! I'd like to see it 'take off'!

Roni~ Good to see you back too, I was wondering what you've been up to. Call me next time you're in Denver!

Dena~ HECK NO! I expect to see you at the Realtor Rally girl!

Beth~ I know, except I'm not a big fan of accessories only (vignettes). IMHO they look CHEEZY!

Thanks for the compliments everyone :) Just so you know, this home actually went under contract one day after listing!

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