
I've been wondering about this question: When content becomes ubiquitous, what's the next Value proposition? Do you know that with the proliferation of information, the value of simple data will trend downward?
When web results turn up billions of hits for a single word, data points no longer solve anybody's problems. In fact they do the opposite. They simply add to our collective confusion.
So, the web marches towards the next frontier; the one we are actively parlaying our wares on right here on Active Rain...the Value of Content. Blogs are on the forefront of this battleground & according to Technorati, hundreds of thousands of new ones are being born every single day. Will it be long before that number reaches into the millions?
So WHEN...not IF that happens, what are the implications for content driven applications like blogging? I don't know. But I am intrigued by my preliminary forays into the world of syndicated publishing. I'm not even sure that's an apt descriptor for the likes of E-Zines and Squidoo.
The point is this, the Value of Search is most fully embodied within the goldmine of Relevance. Relevance is what creates meaning & is ultimately what we are all truly searching for. What's challenging about relevance is that it is a moving target which is increasingly difficult to define. So, the next new wave of websites are in a rush to build their own private armies of sentries scouring the globe for new minature bytes of information.
Today, through a microblog on Twitter, I was directed to Maureen McCabes post on "If Active Rain Points Were Really Money" about Qaissia, a website that pays people for their intelligence about any topic with Qaissia dollars. The site is in Beta testing, so you have to be invited by a member to join. The idea was not entirely foreign to me as my Squidoo lens purports to do the same thing. But, alas even as my lens has climbed from near oblivion at a rank of 451,000+ or so in a mere week to a more respectable rank and has good representation for my keywords, it has earned me nary a cent. Maureen's numbers look amazing!
But, I do admit that it feels like there must be a catch? Will these backlinks that Qassia is offering to pay me for somehow turn and bite me by creating some kind of a penalty on the search engines? I don't know, but I do think that the model seems direct and simple. Ask people to write about what they know, use people's content to get clicks on ads and then pay them for it. Simple, yet stunningly disarming....
The Internet is barely beginning to tap its potential. As mass markets come online in huge numbers from Asia and parts of the world which had never really enjoyed the full slate of modern conveniences now have access through cell phones to the Internet, the power of a click and it's potential to generate revenue has jumped dramatically.
So, while I'm not totally sure about Qaissia yet, I'm not closed to the idea either. So, I set up a profile. If you'd like to join and start earning Qassia dollars, you can do so from my profile. The site is in bet testing and not currently available to the general public.
Meanwhile, I'll continue patiently building my Squidoo lens in hopes of payday someday...and perhaps, perhaps...those points I've been earning here on Active Rain will create showers of blessings too...
Click here to view my Squidoo lens...
Click on the side bar or here to view my E-Zine articles
Here's my Qaissia page...if you'd like to sign up.
*Please note that Qaissia is paying a bonus for all new sign-ups who register through my account or Maureens and Squidoo has a sign-up benefit too. However both sites most attractive incentive so far is the boost to your search engine rankings.
Picture is courtesty of Marshall Astors photostream on flickr.com
Copyright 2008 Audu Real Estate All Rights Reserved
Very well written and informative Lola. I think the point you making money on ones own content is starting to come to reality with sites and blogs that are now encouraging people to put relevant Google AdSense on their site. In the past this would have been a big no no but now many sites, such as blogspot make it easy for someone to get paid by advertising Google AdSense on your blog/website.
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