

In today's era, it seems that customer service is doing a disappearing act. I read a blog this weekend from a Realtor that was telling a story of how to get your customer arrested. Now before you go off thinking that he got his customer arrested, read his post.
I have always stated the position that in today's market it is not the points and rates that is going to win you repeat business as a loan officer just as much as it is not reduced commissions that will win your customers on the Realtor side. No! What will set you apart is your customer service skills.
*Disclaimer* Remember that pictures are linked so if you click on them, one will transport you to another would and the other will grow really big so you can read it.
"Being on par in terms of price and qulaity only gets you into the game. Service wins the game."
Tony Alessandra
"There is only one boss. The customer. And he can fire everybody in the company from the chairman on down,
simply by spending his money somewhere else."
Sam Walton
"The single most important thing to remember about any enterprise is that there are no results inside its walls. The result of a business is a satisfied customer."
Peter Drucker
"Biggest question: Isn't it really 'customer helping' rather than customer service? And wouldn't you deliver better service if you thought of it that way?"
Jeffrey Gitomer
"Customer complaints are the schoolbooks from which we learn."
Author Unknown
"Here is a simple but powerful rule -always give people more than what they expect to get."
Nelson Boswell
"There's a place in the world for any business that takes care of its customers--after the sale."
Harvey MacKay
"One customer, well taken care of, could be more valuable than $10,000 worth of advertising."
Jim Rohn
"Treat every customer as if they sign your paycheck…because they do."
Author Unknown

About the Author If you are in the market to purchase a home or even refinance an existing loan and you want a loan officer that will walk with you every step of the way, then contact the Thornton Team at Home America Mortgage today. We can have you pre-approved in as little as 4 hours. You can visit our website or send an email to thorntonteam@hammtg.com or call us @ 770-998-1964.
Customer service is a cornerstone in most industries and those who forget it will surely regret it.