Alright, esteemed Active Rain Realtors, I have a scenario I wish to run by you, and am looking for your feedback.

First, a bit of background history...

My husband and I have a rental house in Medford, Oregon that the tenants recently moved out of. When they gave notice, we discussed various options. Shall we just sell it since we were planning to do so a year from now anyway? Shall we move in to it since our youngest will be attending a school 4 blocks from the rental next year? If we move in to it, do we rent our current residence or sell it? At this stage of our lives, we're not interested in accumulating rental properties.

We decided:

Plan A would be to market our current residence For Sale By Owner so we wouldn't offend anyone by choosing one Realtor to represent us over another, and move in to the rental when the tenants were out

Plan B would be to continue to market our primary residence AND try to sell or rent the rental once the tenants moved out. This way, we'd hold down the expenses, since we have a mortgage on each home.

I've kept a close eye on homes in our neighborhood, and put our home out at what I thought was a reasonable price, based on the last sold and closed home, and comparable listings, staying well below all of the homes I looked at. Not much activity in this neighborhood, which does not usually experience much turnover. So, I put first one home, then as the tenants moved out, I put the other home out there. No calls amounting to anything for sale, MANY calls for rent, and we ended up re-leasing the rental house with only 4 days of lost rent and will be staying in our current residence.

My walking partner has a friend whose husband is a Realtor. She asked him about a listing we thought was his - turns out it wasn't - in the same neighborhood as our primary residence. That home went under contract way below what things have been selling for.  He made the comment to her that "things are selling at $165 per square foot".  I've heard reference to this philosophy from Southern Oregonians before, most of them first time home buyers but some of them real estate brokers. But, I didn't think to ask the real estate brokers until it touched so close to home.

This California transplant just doesn't GET this philosophy!

One of my first memories in the finance industry was from when I worked at World Savings, and trying to grasp the appraisers' issues with "inverse land ratios" - land value being higher than the value of the home on it - in the high cost areas we covered. A long ways away from "price per square foot" on a resale home. I understand the concept of using price per square foot on new construction cost approaches, but on resales? How does price per square foot address neighborhood, view, upgrades, lot size, condition, age... so many variables?

Would love to see your comments on this!

 

Karen Cooper - OR|CA Mortgage Consultant - www.Quality4Loans.com
Providing high Quality, Professional, Ethical service to Oregon and California home buyers and owners since 1983. Whether you are taking out your first home loan or your fiftieth, for your home, your second home or for investment, put my knowledge and expertise to work for you.

 
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14 Comments on Sales Price Established by "Price Per Square Foot"!!!?? You've Got to Be Kidding Me!

MAR
10
2008

Typically a commercial metric but I do use per square foot for residential CMA's as a 3rd way of back-testing my opinion of value. The formula self-destructs for custom homes but for condos and townhouses and track-built dwellings, you can arrive at a mean and you can use per SF price to indicate extremely over-priced homes ...

But they're also over-priced for other reasons.

It's another tool of measurement -- I'm not overly married to the concept.

Blogger To Be Named Later
5:49pm • #1
146,487 Points 2 Featured Posts
Andrew - so price per square foot as a back up to other measurements. That makes sense. Most of our area IS custom homes, so I was wondering how this formula works when there is a 3000 square foot home next door to a 1500 square foot home built 15 years apart, or a home with a panoramic valley floor view next to one with hillside view. Thanks for your input.
5:53pm • #2

Karen, I am an appraiser and I've been asked before (in California, BTW) why I didn't use such and such a comp because it sold for about $xxx per sq. ft. like the subject.  Upon analysis I discover that it is not a comp at all. Many times it would seem the only similarity is the price per sq. ft..  When doing an appraisal I certainly look at it as it may be an indicator of something out of whack on a comp but never would I consider it a primary indicator of similarity between the subject and comps.

Good post! 

 

6:07pm • #3
1 Featured Post
We don't usually deal with price per sq. ft in Virginia either, because I agree that there are many variables associated with pricing. But what caught my attention about your blog was that you would rather do FSBO than offend one of your Realtor friends.  I actually think that is more offensive than picking one of them.
6:10pm • #4
146,487 Points 2 Featured Posts

Alisa - so, again price per square foot as a backup to other methods.

Chelle - So how would you propose I approach this  in the future? If I am doing business with 6 real estate brokers regularly, rotate my personal "lead" like any other?

Thank you both for commenting.

6:28pm • #5
MAR
11
2008
Price per sq ft is only one part of an equation.  it is a quick way to get a quick number.
7:15pm • #6
146,487 Points 2 Featured Posts
Krista - Sounds like you have the same opinion on price p.s.f. as Andrew Lenza . Thanks for commenting.
10:37pm • #7

Like Chelle, the thing that caught my attention was that you went FSBO.

 - Choose the agent who offers the most exposure for your home and/or the largest pipeline of buyers.

If the others whine, tell them you chose based on marketing & advertising.  They will get over it.

 

Back on topic, PPSF is a guideline in areas like mine, not the final factor.

10:45pm • #8
MAR
12
2008
146,487 Points 2 Featured Posts

Sandra - Your area would be one of those that has extreme "inverse land ratios", no? I remember the days of seeing $800+ psf in the beach city areas I worked in (Palos Verdes Peninsula, Redondo/Hermosa/ Manhattan Beach).

You and Chelle both have a good point. When advocating Realtors to the buyers I work with, I need to do the same myself! Thanks for commenting.

9:26am • #9
300,386 Points 15 Featured Posts Localism Sponsor Outside Blog
Hi Sandra,
There are just too many variable to base price on square footage.    Agree with Andrew it can be used a check point. 
Disappointed you decided on FSBO, a business decision is something other business people understand and appreciate.
5:19pm • #10
146,487 Points 2 Featured Posts

Cynthia- Going FSBO was a tough call and under other extenuating circumstances I did not go in to, one of which was to make sure we did not end up with multiple housing expenses if we could avoid it. Our primary goal was to either rent or sell within 30 days, and we knew we were most likely to rent in such a short period of time since the average days on market for our area is much longer than that. With different motivations, I'd definitely list with a Realtor, as I DO believe Realtors' services are invaluable. Thanks for commenting.

 

5:35pm • #11
APR
10
2008
Karen, we don't buy our cars by the pound.  A Lexus for $10 per pound or a Kia for $2 a pound.
Roy
11:12pm • #12
APR
11
2008
109,021 Points 11 Featured Posts Outside Blog

Karen, Price/square foot is a valid comparator. Most neighborhoods will be homogeneous in their cost per square foot. A house with a cost per square foot that is out of line with the neighborhood won't sell. Buyers get it intuitively.

As for the FSBO, you will offend ALL the brokers. I suggest giving an open listing to every broker you do business with. This will satisfy them. They will understand your dilemma.

Bill Roberts

11:11am • #13
APR
16
2008
146,487 Points 2 Featured Posts
Bill- Great thoughts you share, as always. I'll have to go check the ppsf on sales comparables in our area, which consists of custom homes vs. tract homes, and see if there is a common ground if I eliminate view properties or the extraordinarily large homes. An open listing is a great idea...that way, it will be the brokers' choice to participate or not. Thanks for stopping by.
11:41pm • #14

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Karen Cooper-Mtg Banker|Broker Ashland|Medford

Ashland, OR

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American Pacific Mortgage- Karen Cooper, Oregon & California

Address: 301-B Crater Lake Avenue, OR ML License #ML-2338, CA DRE License 01180222, Medford, OR, 97504

Office Phone: (541) 608-6003

Cell Phone: (541) 601-4303

Email Me

26 years experience providing Southern Oregon and California Quality Home Loans| Assisting Oregon First Time Homebuyers with no Down Payment| Specializing in USDA Guaranteed Rural Housing & Oregon Bond Loans| Oregon VA Loans| Farm/Ranch Loans| Aggressively Priced Jumbo Mortgages| Serving all of Jackson County Oregon including Ashland- Talent- Phoenix- Medford-Jacksonville- Ruch- Central Point- White City- Eagle Point- Shady Cove- Gold Hill, as well as Josephine County including Grants Pass- Merlin- Wilderville and Northern California communities in Siskiyou County| Helping Southern Oregonians and Californians on the road to fulfilling the American Dream of Homeownership

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